On SmartCustomer, businesses may not offer incentives or pay to remove reviews. Learn more about our Review Guidelines.
Ulta Reviews Summary
The overall reputation of the company reflects significant customer dissatisfaction, particularly regarding its online order fulfillment and customer service. Common complaints include delayed shipments, unresponsive support, and unresolved issues with missing or damaged products. Customers express frustration over the perceived incompetence of service representatives and a lack of accountability in addressing their concerns. However, some positive remarks highlight the company's diverse product selection and rewards program. Despite these strengths, the prevailing sentiment indicates a need for substantial improvements in customer service and operational efficiency to enhance customer loyalty and satisfaction.
This summary is generated by AI, based on text from customer reviews
We monitor reviews for authenticity
I've bought a few different orders from the ulta app and everything has come in good condition with no damage. If there was anything I could change it would be the $5 shipping cost but other than that the products are always exactly as described.
Been inside a physical store 3-4 times in the past couple of years and every single time the place is trashed. It's like nobody gives a crap there and it shows. Random items thrown all over the floor, nobody picking up or stocking things. Ask someone for help finding something and they act like you asked them for directions to another planet... No way I am coming anywhere near here again no matter who I'm shopping for.
I love ulta for their products but unfortunately, they have extremely poor customer service. I just finished coming from ulta specifically the store at the briargate shops in CO, and the make up staff made me feel Very unwelcomed. Instead of providing help, they showed attitude and bad mouthing when I can clearly hear their conversation. Pretty disappointing which has made my decision to do my shopping at sephora instead.
Good service but helpful too... i love Ultra alot that i never i have time to shop there...
I love the perfrume section too and i never tried their lip gloss section too
I purchased some products from ulta in Allentown and was helped by a wonderful associate named Karen, she was thoughtful and knowledgeable about the products I was considering and helped me pick out some beauty enhancements for my date. I was pleasantly surprised and needlessness to say... So was he. The price didn't leave me broke either.
Bought some beauty gift sets for my mom and she loves them! They offer great coupon codes for gifts with purchase and so I got a few great little treasures too :)
I love shopping auto.com you can find just about anything you are looking for and a lot of times they have online only sales which are completely worth the time to go on and look for something that you need because let's face it ladies there's always something that we need especially when they sell make up and other accessories to beautify yourself but I love auto and I actually just got done shopping them buying acrylic storage containers to hold all my make up my lip liners and such and they were such a good price I really couldn't beat it
Love Ulta but it screams lack of corporate support to me!
I have a huge background in corporate sales, product research, and customer service... and shorting your on-floor sales staff is a recipe for disaster. When the customer walks in and there is no one to help them, eventually it will catch up to you. Your floor staff needs to be focusing on helping the customer, not restocking or straightening, because they don't have enough help to do it! Everyone is stretched too thin!
I will never go to Ulta again. Got my hair cut here and the guy totally screwed it up. Plus everything is expensive there.
I went into Ulta to have my hair cut. The lady did a horrible job. But i understand because i have thin curly hair. So i had to pay someone else to fix it. I go back 6 weeks later to a gantleman to get my hair dyed. I was originally blonde. The dye i wanted was blonde with a few light pink rose color and honey highlights. He dyed my entire head RED! I cried myself to sleep. I paid $100 for someone to ruin my hair. Horrible experience
They have some good products and some bad, Just cause they're expensive doesn't mean its good. My friends bought an angled eyebrow brush for ten dollars and thought it was a bargain but it was total crap because it isnt even precise at all.
This store is obviously trying to compete with a major, amazing, chain that starts with an "S". They have a confusing mix of drugstore brands mixed with some higher end products. Also, whoever designed the interior for some reason made it totally bland and not conducive to shopping. I recommend either going to a drugstore (the one that starts with a "T" for a much better selection) or for higher end products go to the well known chain mentioned above that specializes in that.
Reasonable prices on many brands of high end cosmetics, hair & skin care products! Love that you can sample the makeup before you buy it!
Like store sell makeup hair product name brand perfume spa product and they even have a hair salon so if you want to get hair wash or style is there
Opened up my Ulta on line order box to find my samples and no items I ordered. Called CS and was told that because it was successfully shipped there was nothing they could do but issue me a gift card. Asked to speak to a supervisor and was denied told me they would ship items still in stock but most of the order was backordered due to the 21 Days of Beauty Sale. Told CS that to replace items would mean I lose all the discounts and they said there is nothing they can due will not ship items when they come available again! They then told me to call my credit card company to dispute charges and then she HUNG UP ON ME! Well that's great customer service Ulta BRAVO!
This is my second time going to Ulta and both experiences were horrible, left the store mad. Employees are very antisocial. I went today for the clinique sale so I went up to some female in a pixie cut and simply asked "excuse me, Ma'am where are the Clinique sets that are on sale?" and her response was literally "I don't know". What in the world are you working here for then is what I wanna know now?!? Never going back!
Received my order and was missing a makeup palette, sent customer service a message n received a response very quickly and they are shipping out missing palette, I have had very good service with Ulta online and in store so I'm a happy customer and will continue to shop there, actually just put in another order because their sales are so good, thanks ulta
Received my order with the item damaged and customer service rep would not help. They blamed transit company. Now my product is ruined and I'm out $50 bucks!
See reviews as you browse!
Get the Chrome Extension.
Add Extension
- SmartCustomer’s sole mission is to increase online transparency for buyers and businesses
- SmartCustomer has helped over 200M buyers make better purchasing decisions online
- Suspicious reviews are flagged by our algorithms, moderators, and community members
- SmartCustomer’s sole mission is to increase online transparency for buyers and businesses
- SmartCustomer has helped over 200M buyers make better purchasing decisions online
- Suspicious reviews are flagged by our algorithms, moderators, and community members
SmartCustomer for Business
Gain trust and grow your business with customer reviews.
Claim your free account