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BookOnline

4.5

On SmartCustomer, businesses may not offer incentives or pay to remove reviews. Learn more about our Review Guidelines.

From the business

BookOnline is an independent travel network with access to rooms in thousands of hotels and approximately 200 countries worldwide. Our goal is to help you find the best value in travel accommodations online for destinations around the world. We offer locations in over 200 countries as well as thousands of great properties here in the United States of America.

BookOnline is focused on bringing our customers the most current and relevant results for their hotel needs. We do this by investing in technology and systems to create a better buying process in a secure environment. We have developed an intuitive web design for multiple devices that hopefully aid in your ability to find the information you need and book the property at your convenience. This technology also allows us to create dynamic results for our advertising, allowing us to show you the most relevant results for your search.

The end result is you find the property you are looking for with a minimal number of clicks and zoo...


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BookOnline Reviews Summary

The company enjoys a strong reputation for exceptional customer service, with numerous reviews praising the helpfulness, patience, and friendliness of its agents. Customers frequently highlight positive interactions, noting that representatives go above and beyond to address concerns and facilitate bookings, creating a welcoming atmosphere. However, there are occasional complaints regarding issues with third-party bookings and lack of clarity in communication, which can lead to frustration. Overall, the company’s commitment to customer satisfaction stands out, though improving transparency in the booking process could enhance the overall experience.

This summary is generated by AI, based on text from customer reviews

This company responds to reviews on average within 1 day

We monitor reviews for authenticity

California
1 review
0 helpful votes
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Excellent Customer Service
November 15, 2025

Katherine went above and beyond to help me get my reservations fixed as we're part of a wedding party in our hotel room was booked for the wrong day. Thank you, Katherine.

Date of experience: November 5, 2025
Texas
1 review
0 helpful votes
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Great Seevice
November 15, 2025

Awesome, the hotel I originally called for wasn't available in the price range I wanted. I told him my price range and he literally found one right next-door at a very nice place in the price range. I needed excellent person. Awesome. You help me out tremendously.

Date of experience: November 5, 2025
California
1 review
0 helpful votes
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New reservation
November 15, 2025

I had a professional experience while booking the Adero hotel. Efficient, and surprisingly quick, I was booked and on my way. Well done.

Date of experience: November 5, 2025
Bermuda
1 review
0 helpful votes
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Very Helpful
November 15, 2025

Called for my annual family Christmas night in downtown St Pete. Ed was very helpful and was able to secure my reservations for 2 rooms close by. I always appreciate great customer service, Thank you

Date of experience: November 5, 2025
Illinois
1 review
0 helpful votes
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Outstanding
November 15, 2025

Alex was soooo very good and helpful after my VERY frustrating experience trying to make a reservation online. The only thing worthwhile online was the telephone number to call for help!

Date of experience: November 5, 2025
Canada
1 review
0 helpful votes
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Misrepresented
November 14, 2025

I asked you if there was a cancellation fee you said no as long as it is cancel before 11/14 but the email says there is a fee. You started with $518 charged my credit card and then put in 2nd charge for $552. This is not right

Date of experience: November 4, 2025
Virginia
1 review
0 helpful votes
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This company is a complete and total SCAM. They fail to make reservations, refuse to provide refunds after cancellations where no money was provided to the hotel. Do NOT use them! Customer service reads scripts to drag you along and keep you from speaking to anyone in authority.

Claimed they couldn't get in contact with the hotel. Every time I called the hotel they answered within 15 seconds. Finally I put BookOnline on hold and conferenced in the Hotel to verify my reservation was cancelled and no funds had been received. Still nothing. NEVER use this company.

Date of experience: November 4, 2025
Georgia
1 review
0 helpful votes
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Shahira is awesome!
November 14, 2025

Loving to experience customer service of the past still exists. Shahira was patient and willing to help secure the best deal for us. Her demeanor is excellent! Thank you Shahira!

Date of experience: November 4, 2025
Texas
1 review
0 helpful votes
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Friendly and patient
November 14, 2025

Julio was a wonderful representative. He was helpful and patient and kind; all qualities that help to create a positive user experience.

Date of experience: November 4, 2025
Missouri
1 review
0 helpful votes
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Mark was fantastic!
November 14, 2025

When the hotel I wanted was fully booked, Mark was able to talk me off the edge and found me a room that was still close to my event and safe for a single female traveler. Great job Mark!

Date of experience: November 4, 2025
Arkansas
1 review
0 helpful votes
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Comfortable
November 14, 2025

Great and very relaxing.

Date of experience: November 4, 2025
Texas
1 review
0 helpful votes
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Agent was awesome!
November 14, 2025

Michelle was awesome! I called looking for a room and I was indecisive about the location due to knowing what I was looking for but unsure of exactly where it was. I changed location on her 3 times but she was still polite, professional and very patient.She got me where I needed to be.

Date of experience: November 3, 2025
Oklahoma
1 review
0 helpful votes
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Excellent service!
November 13, 2025

I believe my agent was Marc Anthony. He was very helpful and patient with me and my needs for this trip. He was very knowledgeable about his job and willing to use his resources to help me. So refreshing to work with someone who enjoys his job and passes along joy.

Date of experience: November 3, 2025
North Carolina
1 review
0 helpful votes
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No truth told
November 13, 2025

We were told a king bed. Not true. We were told a restaurant and bar on premises not true. Had to go to the adjacent restaurant which we didnt have proper clothing to wear. Driving for days in same attire. Unhappy with this experience.

Date of experience: November 3, 2025
Georgia
1 review
0 helpful votes
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Quick and easy
November 13, 2025

Kimberly assisted me with request and was very helpful as I made my call while in my car. Everything worked easily and she even was helpful with info regarding my dog staying with us.

Date of experience: November 2, 2025
Texas
1 review
0 helpful votes
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Hotel Booking
November 13, 2025

Marco was very helpful and understanding. The hotel I wanted to reside in was at a higher rate for the group I was a part of. He asked where my group was staying and meeting. He asked where our meeting was held. He found another closer to my meeting.

Thank you Marco!

Date of experience: November 2, 2025
California
1 review
0 helpful votes
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Wonderful customer experience!
November 12, 2025

Kerri was amazing - she was friendly, accommodating and efficient. She was able to book our last minute trip to Universal Studios efficiently while being very friendly. I'd recommend the hotel because of my experience with Kerri.

Date of experience: November 2, 2025
Florida
1 review
0 helpful votes
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Best staff
November 11, 2025

We were moving to FL with our cat. When it came time to leave the room in the a.m., we could not find our cat. We looked high and low, so we thought she ran out the door as we were loading our car. Nothing to do but leave! 3 hrs down the road we got a call from the manager, Mr B, who said they found the cat in the room. Mr B caught the cat and put her in a crate, waiting for us to come back to get her. The cat was not kind to Mr B. But he continued his quest to keep her safe. How can you have better staff than this... going beyond the norm!

Date of experience: November 1, 2025
Nevada
1 review
0 helpful votes
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Salvador helped me book six rooms at the last minute. He was very competent, patient, kind and professional. Thank you Sal for helping out with a very stressful event.

Date of experience: October 31, 2025
California
1 review
0 helpful votes
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Great rate last minute
November 10, 2025

Alan helped me get a room very last minute on a nearly sold out weekend all city wide. He completely made my trip able to happen!

Date of experience: October 31, 2025