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BookOnline

4.6

On SmartCustomer, businesses may not offer incentives or pay to remove reviews. Learn more about our Review Guidelines.

From the business

BookOnline is an independent travel network with access to rooms in thousands of hotels and approximately 200 countries worldwide. Our goal is to help you find the best value in travel accommodations online for destinations around the world. We offer locations in over 200 countries as well as thousands of great properties here in the United States of America.

BookOnline is focused on bringing our customers the most current and relevant results for their hotel needs. We do this by investing in technology and systems to create a better buying process in a secure environment. We have developed an intuitive web design for multiple devices that hopefully aid in your ability to find the information you need and book the property at your convenience. This technology also allows us to create dynamic results for our advertising, allowing us to show you the most relevant results for your search.

The end result is you find the property you are looking for with a minimal number of clicks and zoo...


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BookOnline Reviews Summary

The company enjoys a strong reputation for exceptional customer service, with numerous reviews praising the helpfulness, patience, and friendliness of its agents. Customers frequently highlight positive interactions, noting that representatives go above and beyond to address concerns and facilitate bookings, creating a welcoming atmosphere. However, there are occasional complaints regarding issues with third-party bookings and lack of clarity in communication, which can lead to frustration. Overall, the company’s commitment to customer satisfaction stands out, though improving transparency in the booking process could enhance the overall experience.

This summary is generated by AI, based on text from customer reviews

This company responds to reviews on average within 1 day

We monitor reviews for authenticity

Pennsylvania
1 review
0 helpful votes
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Uninformed
December 13, 2025

When we booked the hotel we asked if we could possibly check in at noon due to it being an unexpected stay. We were on 80 west and due to a snowstorm 80 was closed right past the Danville excited and the traffic was backed way up when getting off when redirected. So we decided to just stay overnight. The room the agent booked was overpriced, could have gotten for a lot less via a third party but I just went ahead and booked it. When I got to the hotel they tried to charge an additional $40 for an early check in. I explained what happened and they waived the fee. I was not told that when booking the room.

Date of experience: December 3, 2025
Florida
1 review
0 helpful votes
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Very friendly
December 13, 2025

The driver was very kind and knowledgeable. He knew the area very well.
I am a cancer patient and he helped me unload my luggage and then told be there was no charge, I believe Uber has a program that gives cancer patients rides or at least a discount. Either way it had been a long flight and a very smooth transition from the airport to my hotel.

Date of experience: December 2, 2025
Sweden
1 review
0 helpful votes
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Great service by the online rep
December 13, 2025

Representative was very helpful in getting me the best price explaining everything and catering to my needs. Very friendly
Thank him please

Date of experience: December 2, 2025
Ohio
1 review
0 helpful votes
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Review for refund
December 12, 2025

I was just told today via email that I'm not getting a reimbursement yet a voucher for a future purchase. I was promised a refund. Are you able to assist please? Thank you.
Please resend the evaluation once this is confirmed. Thank you

Date of experience: December 2, 2025
Louisiana
1 review
0 helpful votes
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Fraud and Overcharges
December 12, 2025

I was rushed off, was not told the cancellatiin policy and was charhed 50% more thay the hotel room rare. I havesubmutted a request for a rotal refund. This was a horrible experience.

Date of experience: December 2, 2025
Pennsylvania
1 review
0 helpful votes
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Booking hotel
December 12, 2025

Annie was very helpful and professional.

Date of experience: December 2, 2025
Maryland
1 review
0 helpful votes
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Unexpected stay
December 12, 2025

After spending the day in the hospital waiting for family member surgery that kept getting delayed, Jennifer was fantastic helping me to find a hotel room last minute. Had the answer to every question I asked and made me feel like I was talking with a girlfriend. Thank you for making the last minute experience a lot less stressful.

Date of experience: December 1, 2025
Illinois
1 review
0 helpful votes
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Review for Jorge Enrique
December 12, 2025

Excellent and fast customer service from Jorge Enrique

Date of experience: December 2, 2025
Minnesota
1 review
0 helpful votes
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Great Customer Service!
December 12, 2025

After having some questions when trying to book online, I called Customer Service. Robynne was patient, professional and clear in her responses to my questions. She was also efficient in booking my reservation & confirming the details. I appreciated having such a positive experience when handling this transaction.

Date of experience: December 2, 2025
Massachusetts
1 review
0 helpful votes
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Misinformed on Reservation
December 12, 2025

Well I was very misinformed, thought I was making a reservation directly w Holiday Inn, Im a reward customer, ask to get room top floor, when we arrived wasn't on reservation, they only have 2 floors, was put on 1st floor also was given a cancelation policy, wasn't aware I did cancel that, not happy at all.

Date of experience: November 26, 2025
California
1 review
0 helpful votes
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Well done!
December 12, 2025

Called for reservations at the cook hotel in BR…the person who helped me make the reservations was professional & polite. A job well done. Thank you

Date of experience: December 1, 2025
New Hampshire
1 review
0 helpful votes
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Helpful guidance and superior service
December 12, 2025

Adrian Salvador answered my call and was helping me to the greatest extent with hotel options. He spent dedicated time and attention to my needs and was so thoughtful when I pulled in a work colleague that also needed a room.

He was super respectful and resourceful, with so many answers and recommendations. I am so thankful that someone like Adrian works in this role. He really helped me far above and beyond. Someone that actually delivers Five Star Service. I can see him being Employee of the Year in comparison to other hotels and staff.

Adrian is a true "stand out". Please reward this top performance as I am a grateful customer.

Date of experience: December 1, 2025
Texas
1 review
0 helpful votes
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Reservation
December 12, 2025

He was very easy to work with. He was kind and also double checked to confirm everything was correct! Amazing customer service!

Date of experience: December 1, 2025
Michigan
1 review
0 helpful votes
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A caring customer service agent
December 11, 2025

Albert also known as Alli, was patient, professional and personal. He was aware that I am not a frequent traveler, so he took the time to find all the requirements I desired.

Date of experience: December 1, 2025
Texas
1 review
0 helpful votes
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DFW Hyatt reservation
December 11, 2025

Reserved a room for my son who was stranded after a cancelled flight. Was very helpful to get me a room booked and the experience was as easy as possible

Thank you

Date of experience: December 1, 2025
California
1 review
0 helpful votes
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Awesome Job!
December 11, 2025

Angel helped me navigate alternative accommodations, relieving me of a great amount of of stress. He stayed calm, and was very informative.

Date of experience: December 1, 2025
Kentucky
1 review
0 helpful votes
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I called a best western to book 2 rooms.
& in good faith shared my card info thinking it was Best Western. However, I didn't discover the theft by deception until it was too late. 50$ per room was stolen by your company. I will alert & share this experience and information with everyone. Starting with Best Western Corporate..

Date of experience: December 1, 2025
North Carolina
1 review
0 helpful votes
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Awesome Hotel and Service!
December 11, 2025

Called this morning to make a reservation for my daughter and granddaughter traveling to Omaha. I was assisted by Miguel who proceeded to help me like I have never been before; he was able to find the best rates available and couldn't have any more helpful! He was pleasant, very profesional and friendly! We have stayed at the hotel before but had not booked directly with the hotel, which I should have done long ago! I totally recommend this hotel!

Date of experience: December 1, 2025
Texas
1 review
0 helpful votes
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Last minute reservations
December 11, 2025

Traveling back from Thanksgiving break, Stacey helped me secure a room while we were driving on the road. She was an absolute delight to work with and found us a room that was just a 30-min drive away.

Date of experience: December 1, 2025
California
1 review
0 helpful votes
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Worst customer service ever
December 11, 2025

Don't use this company! They charge your card before they tell you that you had an opinion to buy refundable rooms. By the time they do. It becomes a non refundable room. We were traveling in bad weather and wanted to make sure if we could not get there it was refundable. Told yes. Took our credit card and then said we had the option to get refundable room for an additional fee. Long story short. We contacted HR and no response or refund as been issued. We travel a lot. Do yourself and stay away from this company.

Date of experience: November 30, 2025