Check out our latest communities fighting
AI scams on Reddit and Facebook

business logo of Boohoo
boohoo.com
casual, minimalist, evening & party womenAge 19-25, 26-45
Write a Review

On SmartCustomer, businesses may not offer incentives or pay to remove reviews. Learn more about our Review Guidelines.

About the business


boohoo.com
UK
Boohoo is part of Boohoo Group
Clothing item from BoohooFashion apparel by BoohooMerchandise from Boohoo clothing lineBoohoo fashion product

Business Highlights

General

Parent Company: Boohoo Group
Target Gender: women
Target Age Group: 19-25, 26-45

Shipping

Shipping Cost: $9.99
Free Shipping: sometimes
Free Shipping Detail: for orders over $50

Returns

Return Policy: not free
Return Instructions: items must be unworn, unwashed and unused with the original labels still attached
Return Cost: shipping fee

Sustainability

Sustainability Score: Not Good Enough
Recycling Program: no

Product

Style: casual, minimalist, evening & party
Body Fit: regular, tall, plus size, petite & short
Available Sizes: Women's (XS, S, M, L, XL, XXL, XXXL)

Customer Service

Support Channels: email, social media
Support Email: [email protected]

Payment Options

Payment Methods: card payments, PayPal, financing
Buy Now Pay Later: Klarna, Afterpay

Membership Programs

Rewards Program: TopCashback, Rakuten, Active Junky, Mr. Rebates

How would you rate Boohoo?
grey stargrey stargrey stargrey stargrey star

Boohoo Reviews Summary

The company faces significant challenges regarding customer satisfaction and service reliability. Many customers express frustration over poor product quality, inconsistent sizing, and issues with returns, including being charged for return shipping despite promises of free returns. Additionally, the customer service experience is frequently criticized, with reports of unresponsive support and inadequate resolution of issues. While a small number of customers report satisfactory experiences, the overarching sentiment reveals a growing dissatisfaction, leading to recommendations to seek alternatives. Overall, the company's reputation is marred by a lack of effective communication and customer support.

This summary is generated by AI, based on text from customer reviews

service
315
value
307
shipping
324
returns
261
quality
290

We monitor reviews for authenticity

Texas
1 review
1 helpful vote
Follow Jennifer C.
Unfollow Jennifer C.
Share Review
Report Review

I ordered some items July 10th as of today I haven't received the items. I reached out to Fedex cause the tracking shows the package at their TN office since July 16th, per Fedex the package has been lost & won't be delivered. I reached out to Boohoo & they are refusing to refund my card back until after August 12th (A Full Month After My Initial Order) even though Fedex website clearly shows the package is lost. I've ordered from Boohoo several times over the past few years and never had any issues until my last 2 orders. After this I won't be ordering from Boohoo again.

Date of experience: July 29, 2020
Latvia
1 review
1 helpful vote
Follow Monta A.
Unfollow Monta A.
Share Review
Report Review

My experience
July 29, 2020

My package came late, because the tracking site is disaster. Quality & material is awful, products are see through. When I wear them, it looks similar to pictures in my camera, but in real life it looks different. I can't return my products, because they didn't give me my postage receipt! I'm super mad and disappointed!

Date of experience: July 29, 2020
Washington
1 review
5 helpful votes
Follow Simone S.
Unfollow Simone S.
Share Review
Report Review

Horrible
July 28, 2020

I'm sure you've all heard this a million times but your clothes are very poor quality and not true to size. I shouldn't have to order 3 sizes up from my Norma size just for your clothes to MAYBE fit me. They always have this foul smell in the package and whoever you have stitching your clothes does them very poorly and maybe they wouldn't be made poorly if you paid your workers normal wages instead of slave wages. Just food for thought. Horrible experience and I won't be ordering from here again

Date of experience: July 28, 2020
Nebraska
1 review
1 helpful vote
Follow Ashley H.
Unfollow Ashley H.
Share Review
Report Review

Would give this place a big fat 0! Customer service does not help at all and runs you around trying to get an answer.

My daughter ordered from boohoo.com. She paid $18 something for 3 shirts. Upon receiving them the shirts were too small. The textbot on the website said to send the items back and she would need to pay an additional $4 in shipping to return the items. She only received $7 back in a refund and "customer service" gave her the run around about getting the full refund. According to customer service because the items/service was carried out, they wont refund the initial shipping. Absolutely ridiculous! Will never order from the site again and will be contacting the better business bureau about how unprofessional they really are!

Date of experience: July 27, 2020
Australia
1 review
5 helpful votes
Follow Elissa A.
Unfollow Elissa A.
Share Review
Report Review

Unlike most online sites nowadays, Boohoo doesn't offer free shipping on all items and even more frustrating is that when the items eventually come (mine took one month to arrive from two states over) they are poor quality and not as they appear in the images on the website. I then went onto their returns page and had to pay an extra $15 for a returns label as they do not offer free returns. I will never buy from here again.

Date of experience: July 25, 2020
GB
1 review
1 helpful vote
Follow F L.
Unfollow F L.
Share Review
Report Review

Don't buy here
July 25, 2020

DO NOT BUY HERE! I've been waiting more than a MONTH for my order. After many mails they keep asking to wait more weeks. I really wonder if i'll ever get my money back for the goods i never received. I've been seeing lots of complaints about the same issue on instagram. It has nothing to do with delays because of COVID-19, cause they never sent the items in the first place. I've got purchases from China that already were delivered and this what costed me 6 delivery costs isn't here yet. Very bad customer service too! I don't understand why the Netherlands works with such a company with allegations of workers exploitation

Date of experience: July 25, 2020
Florida
2 reviews
2 helpful votes
Follow Dee K.
Unfollow Dee K.
Share Review
Report Review

My package, to be delivered in Florida, has been in Indianapolis since 7/9 at 3:49am. It has been 15 days with no movement. I have called FedEx customer service several times and have finally been told that they are having ongoing issues with boohoo packages due to the mailers they're using getting ripped and items falling out or the packages not being sealed properly therefore, the packages are empty and unable to be shipped/delivered. FedEx told me that they have informed Boohoo that they need to use new mailers and/or properly seal them and a few days ago, they shipped HUNDREDS of packages that had issues back to Boohoo and PrettyLittleThing (they're both the same company). Another package that I ordered the day before but shipped the same day, arrived 2 weeks ago with a hole in it (for some reason, although shipped the same day, the 2 packages took completely different routes) I have gotten in touch with Boohoo via Instagram and was originally told I need to wait until 7/30 before they'll even look into it, then was told later by another agent that I have to wait until 8/2. All of the items I ordered are sold out so I asked if they can just resend me my package when they get it back, but was told they can't do that. It makes absolutely no sense that they can't just resend my items... they're telling me that I can hope to catch them and reorder them if they put them back on the site. You'd think the least they can do is send my order back out after going through all this hassle and that they should appreciate the fact that I don't just want a refund. Their customer service is the absolute worst. I have ordered from them 7 or 8 times over the past couple of years... never again!

Date of experience: July 24, 2020
California
1 review
2 helpful votes
Follow Valerie C.
Unfollow Valerie C.
Share Review
Report Review

Please save yourself some time and money by not shopping with Boohoo. I was shopping for a wedding reception dress for my wedding and bought one of there dresses a month and a half in advance. After a month of never recieving it I reached out. I called Fed Ex and they explained that it was probably lost. When I reached out to Boohoo customer service they refused to help me for another 2 weeks. They gave me a random date and said if it doesnt come by this date we will help you even though fed ex verified that the package was lost. I was stressing out trying to figure out what I was going to do about getting a wedding reception dress and I was out $30. Please dont waste your time and money shopping with this company.

Date of experience: July 24, 2020
GB
1 review
2 helpful votes
Follow Linda J.
Unfollow Linda J.
Share Review
Report Review

Useless
July 24, 2020

Apparently my order failed they did not tell me this just took my money anyway no explanation only decided to tell me the order had not gone through bwhen I queried why it still said processing. Customer services no help at all. Would not use afain

Date of experience: July 24, 2020
Nevada
2 reviews
1 helpful vote
Follow Lili A.
Unfollow Lili A.
Share Review
Report Review

Reached out to them with my order number, asking them about my order status, this is what they said
Hi, I am so sorry that you haven't had the order. I have had a look and can see the last updated on the tracking on the 20th of June so we would now class this as being lost. I did have a look and i'm afraid the order was no longer in stock so i have fully refunded the order for you so $43.77 will be back in your account by the 29th of July for you -
They are collecting the money and making customers wait months and at the end they say the product is no longer in stock and then say we have to wait more days for our refund. Very disappointed

Date of experience: July 22, 2020
Australia
1 review
2 helpful votes
Follow Chantelle G.
Unfollow Chantelle G.
Share Review
Report Review

Ordered off here for a second time and should have known from the first that the material and sizing guides are terrible. The tshirt dresses I ordered in an 8 and they go to my knees and look like a bag, very unlike the model where they hang mid thigh. The over knee boots fall down past your knee after walking a few steps. I have contacted them on facebook and sent in the most ridiculous photos of me in my dress tshirts against the models and have still been told material differs than the model. Now i'm expected to send them back and pay $15. I'll be sticking to asos from now on with their free deliveries over $100 and free returns. 2 star review says it all, and i will also be passing on the message to not order from boohoo

Date of experience: July 19, 2020
New York
1 review
2 helpful votes
Follow S W.
Unfollow S W.
Share Review
Report Review

They changed the price of my items last minute when I was checking out. Then, when I contacted them about it, they said they couldn't change the price of the items. An order that originally came out to $36 turned into a $50 order due to their error. Now, I have to pay for shipping to return the items. Stay away! Especially with what's going on in the news about the company and their inhumane practices.

Date of experience: July 18, 2020
Missouri
1 review
2 helpful votes
Follow Malaina W.
Unfollow Malaina W.
Share Review
Report Review

I bought three things from boohoo and they were all cheap and see through clothing. I do not suggest this website.

Date of experience: July 16, 2020
Michigan
1 review
3 helpful votes
Follow Christia R.
Unfollow Christia R.
Share Review
Report Review

Positive experience
July 17, 2020

I'm really shocked to see so many low reviews. My first buy was literally perfect. I'm plus sized and for the first time EVERYTHING fit true to size, I'm so used to having to buy a size up that I was shocked when I realized a dress I got was a tad big on me and I could've gotten my actual size. It was such a good buy that I bought again. Praying I feel the same on the second buy, but they are literally so cheap that I feel like I cant complain, AND my items came within 5-7 days from order date. I picked standard shipping!

Date of experience: July 16, 2020
Canada
1 review
1 helpful vote
Follow Tamika C.
Unfollow Tamika C.
Share Review
Report Review

Just don't
July 16, 2020

PLEASE, just don't. It will take 1-2 months to get your items, you will hate every item, the items you DO like will rip, tear, or fade within 1 wash, and the things you DONT like will take 1-2 months to get your money back.

Date of experience: July 15, 2020
Nevada
1 review
1 helpful vote
Follow Lykyla L.
Unfollow Lykyla L.
Share Review
Report Review

Horrible
July 13, 2020

This set don't even match at all delivery sucks
On the grey set the neck part the shirt thick & it's looks cheap the nude set the top is lighter than bottom

Date of experience: July 13, 2020
Denmark
1 review
1 helpful vote
Follow Victoria K.
Unfollow Victoria K.
Share Review
Report Review

Don't order here. They offer worldwide shipping but you have to pay a return by yourself. 40 eur for a return label is nothing if you order more than three peaces. The answers you get are quite poor. Very disappointed from this. Can't even call it "customer service".

Date of experience: July 13, 2020
GB
1 review
1 helpful vote
Follow Samantha M.
Unfollow Samantha M.
Share Review
Report Review

Never again
July 11, 2020

Ordered loungewear suit in Mocha colour and to be honest it was the worst purchase i have ever made in 52years! There are holes everywhere looks like moths have eaten it and material looks nothing like the picture. I am in total shock that a company would even consider this item acceptable, i would be embarrassed to take it to even the charity shop! I can't say anymore!

Date of experience: July 11, 2020
GB
1 review
0 helpful votes
Follow Lila H.
Unfollow Lila H.
Share Review
Report Review

Items never arrived, and can not get a refund, customer service is very pathetic, all they say is give it longer even after a whole mth, don't be fooled you do get what you pay for. Rubbish

Date of experience: July 11, 2020
Arizona
1 review
2 helpful votes
Follow Lady H.
Unfollow Lady H.
Share Review
Report Review

I always shop for my Big and Tall guy myself, and just found Boohooman a couple of weeks ago. The clothes all run a size small, maybe even a size and a half. The shirts fit width, but couldn't also cover the length for a Tall size. But, WOW, the quality! Unbelievable! Especially for the price! Sturdy, thick material, fantastically made, and great looking. Maybe, just not good for big AND tall. Good luck, fellas!

Date of experience: July 10, 2020