Check out our latest communities fighting
AI scams on Reddit and Facebook
On SmartCustomer, businesses may not offer incentives or pay to remove reviews. Learn more about our Review Guidelines.
Founded in 2019 and headquartered in Los Angeles, CA, True Classic is a men's apparel brand on a mission to make premium, well-fitting basics accessible to everyone. Our signature tees — crafted from a butter-soft 60% combed ringspun cotton / 40% polyester blend — are designed to flatter every body type without the designer price tag. Since launch, we've served customers in 190+ countries and surpassed $500M in lifetime sales, all while staying true to our roots: high quality, honest pricing, and clothes that actually fit. Beyond our website, you can find True Classic in retail stores across the U.S. as well as at major retailers like Target, Kohl's, Sam's Club, and Amazon. We're obsessed with getting better every day, and every purchase is backed by our commitment to customer satisfaction — because looking good should be simple.
















Overall, the company has garnered a positive reputation for its quality apparel and exceptional customer service. Customers frequently praise the fit and comfort of the products, particularly for larger sizes, highlighting a commitment to satisfaction through responsive and accommodating support. However, concerns arise regarding the complexity of the return process and delays in shipping, which can lead to frustration. While many customers appreciate the proactive approach to resolving issues, others feel that the user experience could be improved. Balancing these strengths and weaknesses, the company demonstrates a solid foundation for customer loyalty but has room for enhancement in logistics and returns.
This summary is generated by AI, based on text from customer reviews
We monitor reviews for authenticity
I recently took the leap and ordered a 9-pack of crew neck T-Shirts from True Classic over Fresh Clean and a couple other options. The fit guide is nice in theory, however, it turns out that I am really between sizes which would have been great to be alerted to at checkout. Combined with overshrinking (more than 5% they say), I should have ordered a different size and I was disappointed to have these be too small after an initial light wash and dry.
I attempted to reach out to Customer Service through the website on my iPhone but the interface wouldn't let me submit it - it errored out when it tried to do the human authorization. The great news, the Social Media support (especially from Adan) were timely, understanding, and helpful. They helped me get another order and on top of that asked me to donate the previous articles that didn't fit.
I will definitely buy again assuming the better size goes well!
Had issues with the order I received. The service I received was very helpful, very quick response, and very personal. Couldn't be happier with the experience and all customer service representatives should be at that level. He alone will make me want to shop with the company again.
We are so pumped to hear this!
I was out of country serving with the Canadian Armed Forces and when I got back and tried on my shirts they were too big I messaged True Classic and within minutes I had a response. Along with that they took care of me extremely well and would recommend this company just on customer service alone. Amazing I'm truly blown away.
Ah thanks so much for this stellar review!
These guys are the real deal, not only is the product as good as they say but the service they provide as an online retailer is better than you would expect from any bricks and mortar store! I am not going to go into detail because i would hate for someone to take advantage of their generosity, but suffice to say, i made a basic error in ordering which could only be seen as my responsibility, but the heights in what true classic went to, to satisfy me as a customer was extraordinary, 5 stars is not nearly enough! Well done true classic, you are growing loyal customers and will create longevity and years of success!
Thanks for this incredible review, Paul! We have your back & so glad we were able to blow you away.
I ordered 3 medium t-shirts, however, I received 2 medium and 1 large. I got in touch through Instagram, and they solved the problem by sending me another package of 3 medium
We got your back- thanks for allowing us to make it right, Marcelo.
I initially ordered the wrong size but got in touch through the Instagram page where they were very quick to respond and advised the suggested size based on my measurements. They arranged for replacements to be sent out and made everything very easy.
The shirts themselves are very soft and well made. I'd have no hesitation ordering again!
Thanks for sharing this killer review!
First time in a long time a brand has gone out of their way to make for an incredible experience. Had an order come in and the fit wasn't quite right - without hesitation, Arnel Jr. Hooked up a replacement without any wasted time or nonsense.
I went from unsure if this product would be right for me, to actively shopping for more than just shirts, because I've got to support TC.
We love to hear this! Thanks Kevin!
I had a slight issue with my order. Talked with customer service and they did a great job of handling it! Great company to do business with!
We got your back! Thanks for sharing, Lee!
There was some shrinking but they replaced our shirts immediately! Got new shirts, no questions asked. Great service and we love the shirts!
We got your back, Kristy! Thanks for sharing.
I live in a confusing apartment complex. When I had placed my order things in life were busy and work was even worse, so I lost track. Literally. I couldn't find the package. I called UPS, USPS, FedEx (wasn't even in the process, I was just desperate)...nothing. I tried contacting True Classic through the chat platform and didn't have the best success. Reaching out via Facebook was the best move, and the support was REAL. There was humor (as in advertising), reassurance, and understanding.
I didn't expect any of the three and was very happy with their response given my MONTH delay in reporting the problem. 80 hour work weeks will do that to anyone, but still, I was in the wrong. True classic made it right.
We greatly appreciate this candid review. Thanks for letting us make any situation right!
Had some issues with my order and some amazing person named Cindy helped me out completely. She listened to every thing I said and then acted upon it to make me feel like a valued customer. She sent the replacements for my order and tell me to donate the other items, just wow. Amazing customer service shes the best I've ever dealt with in any company!
Happy to pass along this five star review to Cindy! Thanks for working with us, Aron!
These clothes ship fast, and I'm in the Philippines where some stuff take forever to arrive. Great quality, comfortable fabric. Just in case you have doubts on the right size to order, just reach out to their customer service and they'll be with you all throughout. I'll be ordering again soon.
Thanks for the support from the Philippines! What an honor.
We're so flattered by this support!
Great product with fast efficient service and good customer support. Highly recommended.
Honored to have your recommendation. Thanks Steve!
Most comfortable t-shirts I have ever worn. Very light and nicely made. Comparable to t shirts I have paid $60 plus for before.
Happy to find them and will definitely buy again.
We love to hear this. Thanks for sharing, Darren.
Wow, the service is as amazing as the product.
Best I have ever received
What an honor- thank you for sharing your experience with our customer service team!
I purchased a couple of products to try and I am very satisfied with the whole experience.
The site is good and simple to navigate, the shipping is great! Although I live outside US (Mexico) it only took around 5-6 days...and the product is very comfortable to wear and looks even better!
I totally recommend it!
Big thanks for the support, from Mexico! We're grateful you're here.
I discovered True Classic by watching an ad somewhere on IG or YT and was at first skeptical because it sounded too good and unrealistic. Then I decided to give it a fair try by ordering around 15 T-shirts of different colors. If it did not suit me I could ship them back anyway, even from Switzerland which was very practical. My order was sent really fast and I received it a few days later. Please note that for my shipment, I did not have to pay any border fees in addition.
Honestly, I could not be more satisfied with what I received. All of what I had purchased arrived, and they even gifted some additional T-shirts when you purchase enough. The colors are great, no useless logo or decoration on it, just a plain T-shirt and that is all what I was asking for. And it fits absolutely perfectly. The brand often advertises that it's great for people that have maybe some fat, but I have been working out for some time now, and these T-shirts make me look really good. My arms and my chest look bigger and it's not too long, fits the neck perfectly as well. The quality of the textile is great as well and they don't come out of the washing machine with too much creases. And all of that for a very reasonable price. Thank you True Classic!
Thanks for the support from Switzerland, what an honor! So glad to hear these tees were a perfect fit.
I've always seen the ads for the company, and when i seen there was sale, i had to jump on it. Was very pleased with how soft the shirts were. The best fitting and flattering shirts i've ever had!
That's what we like to hear!
Shipping took a long time... They kept me in the loop the whole time. They were really cool and understanding.
Thanks for the review, we definitely have your back!
Answer: Hey there - Our short sleeved polo is $27.99 for a single - you can bundle and save in our pack builder! If you have additional questions please email us [email protected] and our team is happy to help!
Answer: Hi there! What is his height and weight, as well? You can also email us at [email protected]!
Answer: Hi Cameron. Do you mind sharing your weight as well so we can best determine sizing? If you don't want to post on a public platform (we totally understand) you can email us at [email protected]
Answer: Yes they are snug and fit 1-2 sizes small. My husband was fine with the XL T-shirt but the polo was very small


Thanks for letting us make this right, Justin.