Check out our latest communities fighting
AI scams on Reddit and Facebook

business logo of WoodlandDirect

WoodlandDirect

4.5

On SmartCustomer, businesses may not offer incentives or pay to remove reviews. Learn more about our Review Guidelines.

From the business

Woodland Direct is one of the largest e-commerce companies focused on the Fireplace, Chimney, Wood Stove, and Outdoor Living markets. Their founders have come from a Fireplace & Chimney background that reaches back to over 40 years of knowledge and experience. With a clear vision for the future they founded WoodlandDirect.com to offer a wide variety of Fireplace, Chimney, Wood Stove and Outdoor products to homeowners and businesses across the United States.


woodlanddirect.com
Auburn Hills, MI, United States
How would you rate WoodlandDirect?
grey stargrey stargrey stargrey stargrey star

WoodlandDirect Reviews Summary

The company enjoys a strong reputation for product quality and customer service, with many customers praising knowledgeable and helpful staff who guide them through the purchasing process. Positive feedback highlights the durability and aesthetic appeal of the products, as well as timely deliveries. However, some customers expressed concerns regarding issues with order confirmations, communication about shipping, and occasional product discrepancies. Despite these challenges, the overall sentiment reflects a commitment to customer satisfaction, with many indicating a willingness to recommend the company and make future purchases.

This summary is generated by AI, based on text from customer reviews

service
653
This company responds to reviews on average within 4 days

We monitor reviews for authenticity

Tennessee
1 review
0 helpful votes
Follow Jeff W.
Unfollow Jeff W.
Share Review
Report Review

Nothing negative to say was all good. I will not know everything until installation in about 2-3 months

Date of experience: July 23, 2025
Lance M. — WoodlandDirect Rep
8 months ago

Congratulations on your new direct vent fireplace. Let us know if you have questions when it comes to the install. Joshua your advisor and an entire team of fireplace experts are here if you need help.

Georgia
1 review
0 helpful votes
Follow Bradford P.
Unfollow Bradford P.
Share Review
Report Review

Great grate
August 1, 2025

Delivered in grate condition, if ever needed again I would shop here.

Date of experience: July 22, 2025
Lance M. — WoodlandDirect Rep
8 months ago

Your great grate pun really got us fired up here at Woodland Direct. Thank you for 5 stars and for giving us a reason to smile.

Wisconsin
1 review
0 helpful votes
Follow Tim M.
Unfollow Tim M.
Share Review
Report Review

Product was exactly as advertised. Good quality. Would definitely recommend

Date of experience: July 22, 2025
North Carolina
1 review
0 helpful votes
Follow Rick W.
Unfollow Rick W.
Share Review
Report Review

Great service and support!
August 1, 2025

Very helpful making design decisions. Thanks for your service and ideas.

Date of experience: July 22, 2025
Lance M. — WoodlandDirect Rep
8 months ago

Levi knew who you were when he saw this review and had this to say in response: Thank you Rick for the warm review. I am so glad I could help spark some inspiration and guide you through your fireplace design process. It was a joy working with you!

New York
1 review
0 helpful votes
Follow Annie D.
Unfollow Annie D.
Share Review
Report Review

All my questions were answered thoroughly by Nathan before I decided on which fireplace to choose. Made my decision making process much easier.

Date of experience: July 21, 2025
Lance M. — WoodlandDirect Rep
8 months ago

Nathan had this to say when he read what you had to say: Anne - You were a joy to work with. Adding a gas insert to your house to not only warm up the house, but provide a gathering place for the family, was my honor. Being that you are originally from MI and your husband is from St. Louis, we had a lot in common. Every time you use the fireplace, I hope you think of us at Woodland Direct!

Louisiana
1 review
0 helpful votes
Follow Mike B.
Unfollow Mike B.
Share Review
Report Review

Attention to details?
July 30, 2025

This is the second time I've responded to this question about this delivered item.

Date of experience: June 9, 2025
Lance M. — WoodlandDirect Rep
8 months ago

Mike, thank you for your patience while we got your order straightened out. Your feedback matters. Thank you for letting us know where could have improved.

California
1 review
0 helpful votes
Follow Robert E.
Unfollow Robert E.
Share Review
Report Review

Good shipping turnaround.
July 28, 2025

I ordered the parts for the fireplace on a Sunday. It arrived on Monday of the following week. Everything looks great.

Date of experience: July 17, 2025
Lance M. — WoodlandDirect Rep
8 months ago

This is great news to hear, Robert. Great job getting your project done. We were glad you found us helpful while you were in the process of making it all happen. We are here anytime you need us and would love to hear from you again.

Virginia
2 reviews
0 helpful votes
Follow Karen C.
Unfollow Karen C.
Share Review
Report Review

Really Nice Fire Pit
July 27, 2025

Very pleased with the quality and functionality of the fire pit - good heat and perfect size. I would recommend a redesign of the key. It is hard to get to and doesn't stay in … we had to rig a way to keep it attached.

WoodlandDirect attempted to help this customer through the SmartCustomer Resolution Center, but the customer did not respond
Date of experience: July 17, 2025
Lance M. — WoodlandDirect Rep
8 months ago

Hi, Karen. Thank you for this feedback and the great review. Look for a private message. We want to know more.

New York
1 review
0 helpful votes
Follow Bob A.
Unfollow Bob A.
Share Review
Report Review

It took longer than I expected to ship. Otherwise, everything was fine.

Date of experience: July 16, 2025
Lance M. — WoodlandDirect Rep
8 months ago

It looks like Sabrina here helped you find a high quality cover for a wood rack. Great choice! Thank you for your patience and the note that you were happy other than the short delay.

California
1 review
0 helpful votes
Follow Liz R.
Unfollow Liz R.
Share Review
Report Review

Needed new wood rack covers. Had good options & reasonable prices. Easy to order.

Date of experience: July 16, 2025
Lance M. — WoodlandDirect Rep
8 months ago

We are thrilled that you found your way back to Woodland Direct. Your loyalty as a customer means the world to us. Thank you!

Pennsylvania
1 review
0 helpful votes
Follow Greg T.
Unfollow Greg T.
Share Review
Report Review

I could've bought this product elsewhere, but Woodland Direct's personal touch made the choice easy. A knowledgeable rep spent over 30 minutes helping me with decisions I'd been weighing for a while - much better than just reading off the same info/specs that I can find myself.

Date of experience: May 23, 2025
Lance M. — WoodlandDirect Rep
8 months ago

If you felt welcomed and appreciated when you called, we do that on purpose. Our site makes it easy to browse and buy, but if you need some friendly advice, there is a team of folks eager to take your call and help.

Colorado
1 review
0 helpful votes
Follow paul H.
Unfollow paul H.
Share Review
Report Review

I called with a question and got so much help and guidence for picking out my fire bowl. It is going to look great on my new patio.

Date of experience: July 16, 2025
Lance M. — WoodlandDirect Rep
8 months ago

You did the right thing by calling. A fire feature is a serious consideration and we have experts like Laine, waiting to help when you have questions. Congratulations on your brand new Moderno fire bowl. You settled on a great choice and it was our pleasure to help.

Arizona
1 review
0 helpful votes
Follow Cathy K.
Unfollow Cathy K.
Share Review
Report Review

Great product!
July 26, 2025

We received our order without any damage. It also arrived within the quoted timeframe. We are looking forward to the season to use our new fire pit. We tested it and the flame it produces is excellent!

Date of experience: July 16, 2025
Lance M. — WoodlandDirect Rep
8 months ago

Professionals know Woodland Direct and it's not unusual for them to send customers our way. Thank you for calling for some guidance and great job picking a great quality fire pit.

Oregon
1 review
0 helpful votes
Follow Laura Z.
Unfollow Laura Z.
Share Review
Report Review

Great experience
July 26, 2025

Product arrived in perfect condition and according to the stated timeline. Really appreciated the excellent communication from Woodland Direct throughout the entire process. Will recommend this company to others.

Date of experience: July 16, 2025
Lance M. — WoodlandDirect Rep
8 months ago

Laura, helping was our pleasure. One of the first promises we make is when your order will get to you. We take our promises and the trust our customers place in us very seriously. Thank you for the chance to come through for you on time with a great quality product.

California
1 review
0 helpful votes
Follow Scott F.
Unfollow Scott F.
Share Review
Report Review

Great Experince and product!
July 25, 2025

Their web site is well laid out and easy to navigate. All product offerings are fully displayed and easy to understand descriptions. Their customer service rep was very helpful and knowledgeable. Returned my call promptly and expedite me choose the right set for my fire place.

Date of experience: July 15, 2025
Lance M. — WoodlandDirect Rep
8 months ago

Your knowledgeable advisor was Tom K. He knows his stuff and loves to help. Congratulations on your amazing new Real Fyre gas log set and thank you for choosing Woodland Direct.

South Carolina
1 review
0 helpful votes
Follow Rob and Tammy W.
Unfollow Rob and Tammy W.
Share Review
Report Review

Impressive Firewood Rack
July 24, 2025

We saw this rack at a house in the mountains and had to have it!

Date of experience: July 14, 2025
Lance M. — WoodlandDirect Rep
8 months ago

That's a Woodhaven from Woodland Direct. Once you see the quality and craftsmanship, no other rack will do. Great job finding the best and thank you for your business.

Alabama
1 review
0 helpful votes
Follow M R.
Unfollow M R.
Share Review
Report Review

Great experience.
July 24, 2025

Easy order, had just what I wanted. Fast shipping. Thank you.

Date of experience: July 14, 2025
Lance M. — WoodlandDirect Rep
8 months ago

Thank you so much for your kind words, M! We're so glad the ordering process was simple and your items arrived quickly—don't hesitate to reach out if you need anything else.

New York
1 review
0 helpful votes
Follow Ashley M.
Unfollow Ashley M.
Share Review
Report Review

The curved wood rack is sturdy, attractive and high quality. It shipped very quickly and was easy to assemble.

Date of experience: July 13, 2025
Lance M. — WoodlandDirect Rep
8 months ago

Hello Ashley. You found the world's best wood rack. Great job and thank you for your purchase!

Vermont
1 review
0 helpful votes
Follow Mike E.
Unfollow Mike E.
Share Review
Report Review

Right product -- easy experience.
July 22, 2025

Found exactly what we needed and it arrived quickly. Good communication on progress of the order right up to delivery.

Date of experience: July 12, 2025
Lance M. — WoodlandDirect Rep
8 months ago

Mike, thank you for sharing your fantastic experience with us. We're thrilled to have provided exactly what you needed. Looking forward to assisting you with any future needs!

Ohio
1 review
0 helpful votes
Follow Doc S.
Unfollow Doc S.
Share Review
Report Review

Fireplace Screen
July 21, 2025

Ordered a fireplace screen, service was prompt and the screen was easy to install and looked very good...

Date of experience: July 11, 2025
Lance M. — WoodlandDirect Rep
8 months ago

Thank you for 4 stars and the good word that your order went well from start to finish. Woodland Direct appreciates you.