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The First Group

4.3

On SmartCustomer, businesses may not offer incentives or pay to remove reviews. Learn more about our Review Guidelines.

From the business

Over the past two decades, The First Group has forged a reputation as one of the hospitality industry’s leading innovators, providing groundbreaking investment opportunities to clients and partners, while delivering exceptional, memorable experiences to hotel and leisure guests. Bolstering our reputation as the region’s premier end-to-end hospitality solutions provider, we operate a diverse, high-value asset portfolio ranging from award-winning upscale hotels and residences to exciting F&B outlets and lifestyle venues. Our visionary, trailblazing approach to hotel and hospitality asset management has made us a trusted partner of some of the industry’s leading global brands. Discover more at www.thefirstgroup.com


thefirstgroup.com
Dubai, United Arab Emirates
+13
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The First Group Reviews Summary

The First Group generally enjoys a positive reputation, with customers frequently praising the professionalism and friendliness of the staff, as well as the informative nature of their investment presentations. Many reviewers appreciated the seamless organization of their experiences and the welcoming atmosphere. However, some concerns were raised about communication issues and a lack of clear planning, which led to feelings of unpredictability and stress during their trips. Additionally, discrepancies regarding package inclusions created disappointment for some customers. Overall, the company demonstrates strong customer service but could enhance its communication and planning processes to further improve client satisfaction.

This summary is generated by AI, based on text from customer reviews

quality
147
This company responds to reviews on average within 11 days

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California
1 review
0 helpful votes
Follow Ryaad J.
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Je souhaite être rappelé sur un rendez-vous d'appel pour discuter à propos de mon séjour s'il vous plaît *******949

Date of experience: July 15, 2025
TFG D. The First Group Rep
8 months ago

Cher M. Ryaad,

Nous vous remercions pour vos commentaires! Votre satisfaction est notre priorité, et nous sommes ravis d'avoir pu répondre à vos attentes.

Cordialement,
The First Group

AE
1 review
0 helpful votes
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Useful Tour Guide Dubai City.
July 18, 2025

This is my first time to visit the United Arab Emirates and the Dubai in particular. We enjoyed the tour which included the Old city and the vibrant city development. I would like to the the organizers for their time and hospitality. Majok

Date of experience: July 8, 2025
TFG D. The First Group Rep
8 months ago

Dear Mr. Majok,

We are thrilled to hear that you had an excellent experience with us at The First Group! Thank you for sharing your positive feedback.

We look forward to serving you again in the future!

Warm regards,
The First Group

Texas
1 review
0 helpful votes
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Liers
July 16, 2025

Bad approach bad promises everything was a lie wasting time didn't keep any promise.

Date of experience: July 7, 2025
Senegal
1 review
0 helpful votes
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Nous souhaitons vivre une expérience merveilleuse

Date of experience: July 3, 2025
TFG D. The First Group Rep
9 months ago

Cher M Iba,

Nous vous remercions de nous avoir laissé un avis 4 étoiles! Nous apprécions vos commentaires.

Cordialement,
The First Group

California
1 review
0 helpful votes
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Very good le service était bon, voilà c'est tout ce que j'ai à dire

Date of experience: June 30, 2025
TFG D. The First Group Rep
9 months ago

Cher M Florent,

Merci beaucoup pour vos commentaires positifs! Nous nous efforçons de fournir un excellent service à tous nos clients.

Cordialement,
The First Group

Saudi Arabia
1 review
0 helpful votes
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تجربة دبي لايف ستايل كانت ملهمة، جمعت بين الاحترافية، الفخامة، وسرعة الإنجاز، وقدّمت نموذجًا حقيقيًا للحياة المتقدمة والفرص الواعدة.

Date of experience: June 30, 2025
TFG D. The First Group Rep
9 months ago

عزيزي السيد أسامة,

شكرا لك على ملاحظاتك الإيجابية! نحن نسعى جاهدين لتقديم خدمة ممتازة لجميع عملائنا.

مع وافر الاحترام والتقدير،
ذا فيرست جروب

Uganda
1 review
0 helpful votes
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Disappointed
July 5, 2025

Everything was good until we reached the office it's like they are forcing you to buy the property not even giving you time to think or even as your lawyer or even give you time to take it in as an African person when someone shows any signs of forcing you to pay money at that time most of us will start thinking what your intentions are I was ready to do it until one of the man that is shouting at my wife, as if forcing her to make a decision at that time it was not good at all. It was one of the experiences that I didn't expect after that Trip is someone trying to force us to pay for something even not even giving us time to think about it.

Date of experience: May 25, 2025
Saudi Arabia
1 review
0 helpful votes
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Professional, organized work and an integrated team with the highest standards of quality and efficiency. The First Group is your best choice.

Date of experience: June 24, 2025
TFG D. The First Group Rep
9 months ago

Dear Mr. Khalid,

Thank you for your feedback. We're glad to hear that your experience was positive overall.

Warm regards,
The First Group

CD
1 review
0 helpful votes
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Merci du service proposé et j'ai hâte de découvrir.
Merci

Date of experience: June 23, 2025
TFG D. The First Group Rep
9 months ago

Cher M Kacita,

Merci beaucoup pour vos commentaires. Nous sommes heureux d'apprendre que votre expérience a été globalement positive.

Cordialement,
The First Group

Switzerland
1 review
0 helpful votes
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Hotel Ciel Dubai
July 3, 2025

Best experience in Dubai end of may 2025 with First Group and Rashid, good professional seller and trustfull man, thanks a lot for assistance

Date of experience: June 23, 2025
TFG D. The First Group Rep
9 months ago

Dear Mr. Marco,

Thank you for your review. We greatly appreciate you taking the time to share your experience with Mr. Rashid.

Warmest regards,
The First Group

AE
1 review
1 helpful vote
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Very bad experience
July 2, 2025

They forcing to buy properties... If you are not ready then they insults you.

Date of experience: June 20, 2025
TFG D. The First Group Rep
9 months ago

Dear Mr. Pravin,

In an effort to better understand your situation, we request that you email us directly at [email protected] with your contact details and a member of our team will reach out to you to address your concerns.

Regards,
The First Group

AE
1 review
0 helpful votes
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Disapointed
July 1, 2025

My experience was not well because i was told that the tour will last 1hr, and i opened a slot for this, but the team took me more than 6 hours, i missed all other important appointments that i had

Date of experience: June 21, 2025
TFG D. The First Group Rep
9 months ago

Dear Mr. Andry,

We would like to review your situation further and ask that you contact us at [email protected] so a team member can reach out to you directly.

Kind regards,
The First Group

AE
1 review
0 helpful votes
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Doloma our guide was energetic, knowledgeable, kind and friendly. We really enjoyed the personal attention he gave us. Appreciate his kindness. We learned a lot about the company and DUBAI. The staff at central office was smart and helpful.

Date of experience: June 18, 2025
TFG D. The First Group Rep
9 months ago

Dear Mr. James,

We are thrilled to hear that you had an excellent experience with us at The First Group! Thank you for sharing your positive feedback.

We look forward to serving you again in the future!

Warm regards,
The First Group

Cambodia
1 review
0 helpful votes
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The staff member I interacted with ( Hussein) has been very kind and prompt in addressing our queries

Date of experience: June 11, 2025
TFG D. The First Group Rep
9 months ago

Dear Ms. Namrata,

Thank you for your review. We greatly appreciate you taking the time to share your experience with Mr. Hussein.

Warmest regards,
The First Group

AE
1 review
0 helpful votes
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Nice experience
June 18, 2025

We enjoyed the trip and learned about investment and vacation membership

Date of experience: June 8, 2025
TFG D. The First Group Rep
9 months ago

Dear Mr. Maseer,

We are thrilled to hear that you had an excellent experience with us at The First Group! Thank you for sharing your positive feedback.

We look forward to serving you again in the future!

Warm regards,
The First Group

South Africa
1 review
0 helpful votes
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No reply to my email request
June 15, 2025

I have requested information on accommodation that I have already paid for, but no one is replying to my emails.

Date of experience: June 5, 2025
TFG D. The First Group Rep
10 months ago

Dear Mr. Jason,

We would like to review your situation further and ask that you contact us at [email protected] so a team member can reach out to you directly.

Kind regards,
The First Group

GB
1 review
0 helpful votes
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Was good staff friendly
June 13, 2025

To me all great about staff worker and hotel clean everyday all staff very nice person and swimming to clean and great full service 😀 I am glad to be rose rayhaan by rotana

Date of experience: June 3, 2025
TFG D. The First Group Rep
10 months ago

Dear Mr. Alan,

Thank you for your feedback! Your satisfaction is our priority, and we're delighted that we could meet your expectations.

Warm regards,
The First Group

Ghana
1 review
0 helpful votes
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Good
June 12, 2025

Team, are very professional with what they do and also very convincing. I was skeptical however, Mohammed made sure am on the right path.

Date of experience: June 2, 2025
TFG D. The First Group Rep
10 months ago

Dear Mr. Ebenezer,

Thank you for your feedback! Your satisfaction is our priority, and we're delighted that we could meet your expectations.

Warm regards,
The First Group

Saudi Arabia
1 review
0 helpful votes
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المعامله ممتازه وسهله والعروض جيده متاحه لمده سنه من امضاء العقد التجربه ستكرر ان شاء الله بالتوفيق

Date of experience: June 1, 2025
TFG D. The First Group Rep
10 months ago

عزيزي السيد هاني,

شكرا لك على ملاحظاتك الإيجابية! نحن نسعى جاهدين لتقديم خدمة ممتازة لجميع عملائنا.

مع وافر الاحترام والتقدير،
ذا فيرست جروب

Sierra Leone
1 review
0 helpful votes
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Very satisfied
June 9, 2025

The people are hospitable and friendly especially my new partners.

Date of experience: May 30, 2025
TFG D. The First Group Rep
10 months ago

Dear Mr. Amos,

Thank you for leaving us with a 5-star review! We value your feedback.

Warm regards,
The First Group