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business logo of ASOS
asos.com
general, casual, chic, streetwear, bridal men, womenAge 13-18, 19-25, 26-45
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About the business


Clothing item from ASOSFashion apparel by ASOSMerchandise from ASOS clothing lineASOS fashion product

Business Highlights

General

Target Gender: men, women
Target Age Group: 13-18, 19-25, 26-45
Price: $, $$, $$$

Shipping

Shipping Cost: $5
Free Shipping: sometimes
Free Shipping Detail: for orders over $70

Returns

Return Policy: not free
Return Instructions: items must be in original condition and isn't marked 'final sale'
Return Cost: $4.99

Sustainability

Sustainability Score: Not Good Enough
Recycling Program: no

Product

Style: general, casual, chic, streetwear, bridal
Body Fit: regular, plus size
Available Sizes: Men's (2XS, XS, S, M, L, XL, XXL, 3XL), Women's (2XS, XS, S, M, L, XL, XXL, 3XL, 4XL, 5XL)

Customer Service

Support Channels: chat

Payment Options

Payment Methods: card payments, financing, Google Pay, Apple Pay, PayPal, Diners Club
Buy Now Pay Later: Klarna, Afterpay

Membership Programs

Rewards Program: Active Junky, Rakuten, Mr. Rebates, TopCashback

How would you rate ASOS?
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ASOS Reviews Summary

The overall reputation of the company is significantly marred by persistent customer service issues and delivery failures. Customers frequently report delays in shipping, incorrect items being sent, and a frustrating return process that often leads to dissatisfaction. Many express frustration over the lack of accessible support, relying solely on chatbots for assistance, which often fails to resolve their concerns. While some customers appreciate the product quality, the overwhelming sentiment reflects a declining trust in the company, as unresolved complaints and inadequate communication dominate the feedback. This suggests a critical need for improvement in customer service and clearer return policies.

This summary is generated by AI, based on text from customer reviews

service
660
value
614
shipping
655
returns
581
quality
573

We monitor reviews for authenticity

GB
1 review
2 helpful votes
Follow Assad Y.
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Dont waste your time...
November 15, 2015

Ask for an exchange and get a refund in ten days. When customer services were emailed I received no apology for the inconvenience just told to buy the item again in the correct size. When questioned why has this happened? I was advised this happens regularly if the item is out of stock or of a different colour. (I know this wasn't the case when on the product as I checked daily.) Do they not understand people don't have another £100 to spend whilst waiting up to 10 days for a refund?

I'll be returning the rest of my order and spending my money with a more competent company.

Date of experience: November 15, 2015
GB
1 review
1 helpful vote
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Excellent service
November 15, 2015

Asos is amazing. I have been ordering from here for over 5 years granted the stuff was better then, but if you search right you find good quality for good prices. Their delivery is always on the time specifies and £9.95 for a years free next day delivery is genius I wish all onlineshops were so easy and convenient

Date of experience: November 15, 2015
Australia
3 reviews
7 helpful votes
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Satisfying product quality and one of my most trusted site.
Had fitting problem and item was a bit different from description previously, but problem was resolved fast and refund process was efficient.
The only cons for for me is the price is more expensive recently.

Date of experience: November 4, 2015
New York
1 review
1 helpful vote
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No return form
November 1, 2015

Asos sent items that were the wrong fit. The item comes in a little plastic packaging bag which can't be used to send an item back. The return form online is useless because they do not privide any other option other than paying to have it sent back at FedEx or UPS. Not shopping on asos again.

Date of experience: November 1, 2015
AE
1 review
1 helpful vote
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Terrible Experience!
November 1, 2015

I have ordered from this website several times, and every time I either face a delay or wrong order(size). Yet, the last time was even worse! I placed and order 2 months ago and still did not receive my items. They keep on telling me to wait until the mid of the month, end of the month and so on, but I did not receive my order yet, and lost my money! Now I do not even get a response to my emails!

Date of experience: November 1, 2015
Germany
1 review
2 helpful votes
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Soooo bad!
October 30, 2015

I ordered a bunch of clothing items and paid for an express delivery which stated that I would get my goods today (Friday) but I haven't received anything. When contacting customer service, they did nothing but say that I just had to wait til Monday which is one day less than a standard delivery. Also, they would not refund my express delivery fee now. Instead, I have to wait til the parcel arrives and then contact them again for my money, even though customer service could see that my parcel hadn't arrived. There is a reason people order express delivery! Last time I'm ever shopping at asos.

Date of experience: October 30, 2015
Australia
5 reviews
53 helpful votes
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I PLACE AN ORDER WITH ASOS ON LINE FOR $580 DOLLARS I ALWAYS SIGN FOR MY GOODS TO BE SURE I WILL GET THEM IF AM NOT HOME I GET A CARD IN THE POST AND I GO TO PICK IT UP
THEY LOST MY PARCEL AND NOW THEY ASKING ME TO GIVE THEM A OTHER ADDRESS TO SEND MY GOODS REALY HOW CAN I GIVE THEM AN OTHER ADDRESS I ONLY HAVE ONE HOME AND THEY WILL NOT REFUND ME MY MONEY NOW I HAVE TO TAKE THEM TO THE FEAR TRADING DON, T BUY FROMTHIS COMPANY THEY ARE THE WORST

Date of experience: October 30, 2015
Canada
1 review
2 helpful votes
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Perfect
October 29, 2015

Ordered an overcoat, and got express delivery for $15. From the UK to Canada that's a really good deal I think. It was estimated that it would have taken a week to get here, but instead UPS got it here in Waterloo in less than two days. Extremely satisfied with the product, the fitting was perfect. Unfortunately the duties costed me $76 CAD as the coat itself was $240.

Date of experience: October 29, 2015
Brazil
3 reviews
6 helpful votes
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Asos is using Hermes as delivery company. H doe not have phone number or address to pick up your own parcel in the event that you miss your parcel. I am never at home because I work in the mornings. I called ASOS and explain this case and asked them to use other Currier or deliver evenings, They then suggested that I could get a return, Period.
No help whatsoever for me to get their items. They did not care about finding the way to send it to me and instead. They would prefer not to sell me but keep on supporting and using Hermes as courier. I am gosmacked

Date of experience: October 26, 2015
Kazakhstan
1 review
12 helpful votes
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Over a month ago I bought two watches on this website. One for my father, the second - for yourself. But I got nothing. NOTHING.
When I wrote about this in the customer service, they promised to send me a replacement. But it turned out that this watch is out of stock and Asos decided not to return money. They just blocked my account. I was left without a watches and no my money. Today I appeal to the Internet Crime Complaint Center (FBI) with a complaint about fraud Asos site.

Date of experience: October 26, 2015
Italy
2 reviews
5 helpful votes
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I think it's the worst shop online of the whole net. I ordered three goods. A tie, a buttondown shirt and a pair of shoes. None of those goods were ok. The tie was junk, but I held it cause the repay was too complicated. Today arrived the shirt and the shoes. NONE OF THE SIZES WERE WHAT I'VE PAID FOR! The buttondow was 2 sizes larger than the one I ordered "XS and arrived M". The shoes were rubbish and they sent me the 13 size. As you can imagine, a guy 1,78 metres tall hasn't feets as long as thay one, in fact I ordered 11. Trust me, don't use this kinda dread site. Add insult to injury, I gotta wait for 1 month for the refund.

Date of experience: October 23, 2015
GB
1 review
8 helpful votes
Follow A P.
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I made an order of over £300 pounds on asos and paid for next day delivery. 7 days later I have not received my order and their service provider said they tried to deliver twice but when I asked for proof they did not provide. I live on a 24 HOUR concierge serviced building so I dont ever have a problem with deliveries but this is the second time asos fail to deliver and order I made.
I asked for refund and they know I havent received my parcel but still wont give me a refund. If you dont want a headache dont order from them.

Date of experience: October 13, 2015
California
26 reviews
23 helpful votes
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I could wax rhapsodic and go on and on about this retailer. They offer clothing, accessories, and the like for men and women; they get new inventory everyday and for a nominal price annually, they offer expedited 2 day shipping world-wide. Their prices are competitive, and customer service responsive, courteous, and awesome:-)

Date of experience: October 10, 2015
Australia
1 review
3 helpful votes
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False advertising
October 7, 2015

I tried to purchase the Keds Champion Taylor Swift Kitten Peek-a-Boo Plimsoll Trainers for
$93.00 and after a long conversation with ASOS they realised that they are not available for Australians to purchase, even though it was on the Australian site. I tried to ask a couple more questions but was disconnected from the conversation. I am disappointed that I did not receive an apology about their false advertising, and that they didn't accept my offer of paying extra for them if they are available to other countries.

Date of experience: October 7, 2015
Kansas
1 review
4 helpful votes
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Absolutely Excellent
October 7, 2015

This website is fantastic, it offers a wide range of clothes both for Men and Women. Easy to navigate around the website and greatly priced clothing with cheap postage and packaging.

Date of experience: October 7, 2015
Australia
1 review
7 helpful votes
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Terrible Experience
September 30, 2015

Did not receive my order, even when I have paid the extra express delivery fee.

When I did reach out to find my parcel, I was taken on a joy ride and in the end left on my own to contact the courier company. I would have done this except, the number given to me was disconnected. Customer service was inefficient, courier service was absolutely terrible. I still have not received my parcel, it has been a week now.

All because, ASOS cannot/will not help me contact the courier company to solve this issue.

Very disappointed at ASOS and the way they handled the situation, terrible shopping experience.

This used to be one of my favorite online shopping sites, and now I am very reluctant to shop there again.

Date of experience: September 29, 2015
Alaska
1 review
4 helpful votes
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I purchased a suit for a wedding as part of the bridal party. The jacket had no tags on it and it was tiny. Via email, I asked for an exchange. "Stephen" was very friendly and promised an expedited replacement. After a week I contacted the company again. "Martin" was cagey and would not refer me to a supervisor nor give a phone number. Ultimately "Nafisa" said replacements were not allowed for US customers. I'm apparently stuck keeping this tiny jacket and normal sized pants. Beware, this is a foreign company with bad Chinese made products and no phone numbers.

Date of experience: September 16, 2015
California
10 reviews
28 helpful votes
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Overpriced junk
September 7, 2015

I recently bought a few items from them, expecting decent quality for the price. They do have some unique and/or hard to find items, however way overpriced. One of the items were small gold cartilage earrings, that in a week turned black. As much as I dislike forever21, they basically have the same junk.

Date of experience: September 7, 2015
Australia
1 review
10 helpful votes
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BEWARE! DO NOT TRUST
September 6, 2015

Do not trust this company at all.
I ordered some shoes from this site and received an email stating that my order was unsuccessful. Asos stated that I needed to give them either a copy of my passport or my driver's license! Along with clarifying some more information. You do not need to give companies your personal information, this includes passports or driver's licenses! That is extremely dodgy.
However, I read on and found out that they wouldn't have taken money from my bank account until I given them the information they wanted. I wanted to check with my bank anyway, given them a call and found out that they have received my money! I am now in the process of getting my money back and thinking about legal action if necessary.
Bottom line - they may have some good products but do stay away!

Date of experience: September 5, 2015
Wisconsin
1 review
9 helpful votes
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SCAMMERS!
September 2, 2015

They take your money and run. Customer service is useless. They will run you around in circles telling you they have sent your concerns to another dept or they will get back to you. It's been 10 days or so and I have yet to get anything resolved.

Date of experience: September 2, 2015