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Over the past two decades, The First Group has forged a reputation as one of the hospitality industry’s leading innovators, providing groundbreaking investment opportunities to clients and partners, while delivering exceptional, memorable experiences to hotel and leisure guests. Bolstering our reputation as the region’s premier end-to-end hospitality solutions provider, we operate a diverse, high-value asset portfolio ranging from award-winning upscale hotels and residences to exciting F&B outlets and lifestyle venues. Our visionary, trailblazing approach to hotel and hospitality asset management has made us a trusted partner of some of the industry’s leading global brands. Discover more at www.thefirstgroup.com
The First Group generally enjoys a positive reputation, with customers frequently praising the professionalism and friendliness of the staff, as well as the informative nature of their investment presentations. Many reviewers appreciated the seamless organization of their experiences and the welcoming atmosphere. However, some concerns were raised about communication issues and a lack of clear planning, which led to feelings of unpredictability and stress during their trips. Additionally, discrepancies regarding package inclusions created disappointment for some customers. Overall, the company demonstrates strong customer service but could enhance its communication and planning processes to further improve client satisfaction.
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As a first experience it was interesting, but I would like to have much more information on the various levels of possible investments.
Excellent, we will recommend to friends and family
Dear Mr. Michael,
Thank you for leaving us with a 5-star review! We value your feedback.
Warm regards,
The First Group
At the last they were like why I didn't make the deal or why I don't buy.
Such a non professional and non courteous end.
Good and interesting experience. Even i get not the hotels shown, wich was said at mail from September 2024. Thats sadly
Dear Mr. Steffen,
Thank you for leaving us with a 4-star review! We value your feedback.
Warm regards,
The First Group
The First group team are friendly, and they very helpful.
During our arrival we received a warm welcome reception by a staff and the officials came one by one and introduced them selves and told as about the First Group products and services. Mr Said gave as a tour and invited us a helicopter tour of Dubai and tell us about the tallest hotel in the world. Finally we discussed about our next year vacation package in the First Group hotels. Mr. Said and his manager gave us a discount and agreed to sign the membership. Overall we are very happy with the First Group managements and staffs.
تقيمي جيد وجدت سهوله في المعلومات وسرعة التجاوب بالتوفيق نشكركم
It was great to be able to meet such amazing people and visit their great community
First group is giving me and my family an opportunity to experience discover how beautiful the city is and staying in a 5 start hotel. Looking forward to having that experience. Thanks to Lara for following up
I would like make everyone Aware! Don't sign the contract unless you read A-Z and take your time least few days from first meeting, even though they say it a limited time offer and you may have missed the opportunity. Don't hesitate do some Googling search, Read reviews before engaging with The first group as there are many loops holes in the real situation with Aria Vacation club Membership! 👆1. It's not an investment even though they said you could make money for rent 2. Cooling off period (cancelling) is only 10 days! After that no happy face 😬 3 You need to pay annually service charge. (£ 900.00) 4. The first Group has passed customs personal details to another party/agents named RCI and they also send emails asking sign contracts and pay for membership if want to use points to use for other countries vacation 👉5Aria vacation membership is only for Dubai not world wide 👆 6. Consider your financial situation and your commitments. You may just lose your hand earned money as happened to us. 🤝 7 Don't trust verbal promises from sales agents and keep all in writing by emails or text messages. We have not consider above point and signed the contact and pay money. Now have request to cancel the membership and request for refunds as we feel we been misled. Actually we just visit Dubai on our way back form holiday as Flights transit. We only stayed 2 days in Dubai and it was first time in Dubai. We didn't had any intention to engaged with any kind of business in abroad. Now we are regret for visiting Dubai and the canceling and claim refunds situation is painful and more distressing Its not straight forward at all. This should not happened to any tourists anymore!. Its bad for Tourists industry in Dubai.!
We were picked up by The first Group agents at Monorail Station and we been offered free 2 night hotel stay and tour to tallest hotel.(later found that it was still on under construction)
However we endup with signed contract for Aria Vacation membership and made payments of £8000. 00 as they promised that we can gain income money by rent if we not use for our self. But long story short. Still need to pay more and more money and could not find the way to get out with this.
Been terrific experience so far. And am just signing up. I hope to receive a similar experience during my actual one week stay. That would be terrific.
So far, splendid
Dear Mr. Musa,
Thank you for sharing your kind words and for your appreciation towards Mr. Hussein
Customer satisfaction is our top priority; and it’s always great to receive feedback like yours. We hope to welcome you in Dubai.
Warm regards,
The First Group
I have booked my week vacation Estay with first group I cannot wait the marketing management is great 🙌 👌
Dear Ms. Nega,
We are thrilled to hear that you had an excellent experience with us at The First Group! Thank you for sharing your positive feedback.
We look forward to serving you again in the future!
Warm regards,
The First Group
Communication loop and reservation waiting period to be revised from my point of view
Otherwise all well
Dear Mr. Younes,
Thank you for leaving us with a 5-star review! We value your feedback.
Warm regards,
The First Group
I highly recommend The First Group to anyone who wants to visit Dubai for vacation or investment. Indeed, I had a great experience in Dubai in July 2024 thanks to The First Group travel offers. The visit to the TFG headquarters and the presentation of the project portfolio (Burj Khalifa, Sport city, El bacharai, ainsi que la Tour Ciel, le program aria vacations) was something impressive and unforgettable!
Dear Mr. Ousmane,
Thank you for sharing your positive experience with us in Dubai! We're thrilled to hear that you had a wonderful time.
Warm regards,
The First Group
Dear Mr. Vernon,
Thank you for leaving us with a 4-star review! We value your feedback.
Warm regards,
The First Group
During last 2 months we have been in contact with employees of The First Group and Aria Vacation Members Club. We are very happy and impressed with the level of customer service and hospitality we received. They are kind and patient when dealing with all matters.
Dear Mr. Khaled,
Thank you for your feedback. We're glad to hear that your experience was positive overall.
Warm regards,
The First Group
My visit to Dubai was a truly rewarding experience. I'd like to express my appreciation to The First Group assisted by Mr Islam for arranging our tour of its operations and its and hotel portfolio to invest in the future. The explanation of the concept with facts and figures made us feel that investing in First group project would propel us to a great opportunity.
Dear Mr. Mohamed,
We are thrilled to hear that you had an excellent experience with us at The First Group and Mr. Islam! Thank you for sharing your positive feedback.
We look forward to serving you again in the future!
Warm regards,
The First Group
Very enjoyable and enlightening the service was very much appreciated my host Moosa was a very nice chap who made the day very welcoming and comfortable if I had the money on the day I may of opted to invest but unfortunately it wasn't to be …
Dear Mr. Jayson,
Thank you for taking the time to share your positive experience with us! We're thrilled to hear that your stay in Dubai was made perfect thanks to the exceptional organization and support provided by Mr. Moosa.
We look forward to welcoming you back for another stay in the future.
Warm Regards,
The First Group
الموظفون في قمة الادب والاحترام
شكرا لكم ومع فائق التحية والتقدير
عزيزتي السيدة ديبورا ،
شكرًا لك على تقييمك لخدماتنا بـ 5 نجوم! ملاحظاتك موضع تقدير واهتمام بالنسبة لنا.
مع وافر الاحترام والتقدير،
ذا فيرست جروب
Toujours un plaisir pour réserver mon package vacances à Dubaï
Merci!
Answer: The company is in business to take your money and give you nothing in return. Stay away
Answer: Very frustrated. More than 5 years without any returns and unfinished hotels.
Answer: Hello! Thank you for your interest. We have a wide range of investment products, so if you could contact us at [email protected] we would arrange a free consultation with our specialist.
Answer: Hello! Thank you for your interest. We have a wide range of investment products, so if you could contact us at [email protected] we would arrange a free consultation with our specialist.
Answer: Hello! Thank you for your interest. We have a wide range of investment products, so if you could contact us at [email protected] we would arrange a free consultation with our specialist.
Answer: Hello, thank you for your interest. Could you send us an email to [email protected] with your contact details and our consultant will get in touch with you and explain everything in details.
Answer: Seeing is believing, I never met an owner who shares this sentiment.
Answer: Hello, thank you for your question. We did not quite understand what exactly you are inquiring about, so please, email us on [email protected] with your concerns. Thank you


Dear Mr. Mario,
We are thrilled to hear that you had an excellent experience with us at The First Group! Thank you for sharing your positive feedback.
For further information, kindly contact us at customer. Support@thefirstgroup. Com and our team will get back to you at the earliest.
Warm regards,
The First Group