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The company enjoys a strong reputation for exceptional product quality and competitive pricing, particularly with lab-grown diamonds. Customers frequently commend the attentive and personalized customer service, highlighting staff members' dedication to addressing individual needs and concerns. However, some reviews indicate issues with service delays, particularly regarding order fulfillment and the processing of returns, which can lead to customer frustration. While the majority of feedback reflects a positive overall experience, the company could enhance its processes to improve communication during delays and streamline returns, ensuring consistent customer satisfaction.
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Excellent service, excellent products. The ring I purchased from Brilliance was even better than my highest expectations. My wife and everyone who has seen it love it. I will continue to shop at Brilliance.
Brilliance had the diamond I was looking for at the price I was looking for. It did take them about a month to size and build the ring but that just added to the anticipation. I'd definitely shop with Brilliance again
I was unsure of buying a ring online but they went above and beyond to meet my expectations! Great and trustworthy company! They will work with you what er you need!
I just wanted to drop you a quick note to say thank you very much for an amazing ring. My wife is very very happy, and in fact she has not stopped smiling since she put it on. The ring has surpassed our expectations. Thank you again for all your help and guidance during this process, you were excellent to deal with. Sometimes you never know when purchasing online who you are dealing with, but Jennifer was fantastic.
I received my 3.03 carat diamond in a timely manner. No fuss, it was professionally handled and protected. I didn't have to worry even if I did to wire money, which was my first experience. They are trustworthy and honest. I would be happy to refer Brilliance to my friends. Jennifer is very helpful and easy to talk to. She's on top of it. Thanks again for my diamond...
I purchased both my engagement ring and wedding band from Brilliance. They were very helpful in educating me on diamonds and certification, and found quite a bit of options. I was please with the first experience.
For the wedding band... READ THE FINE PRINT for returns. It's a 30 day money back guarantee from the day you ORDER the band, not from when it was received. It took 18 days of my 30 day period to even receive the ring to realize it's too small. I'm VERY lucky I called when I did, else I could have been SOL. I'm actually writing this review so that they will honor the coupon code from my order I am returning. Whamp wah. I suppose they would rather have people read about my so-so experience rather than just crediting the 50 bucks. Oh well. Great prices/selection regardless!
Anthony was attentive and prompt in responding to inquiries as we picked out a Emerald cut diamond and Platinum setting. They sent the GIA certificate via email so we could review it, along with photos and a video of the diamond we had selected. It was appraised locally for close to the amount of the appraisal included with the ring, which confirmed we got a GREAT deal from Brilliance.
Anthony also rushed processing so that it would arrive before we traveled out of town.
Most importantly we love the ring! Will definitely be looking at wedding bands, and other jewelry from Brilliance.
I did a custom engagement ring and they made the process very easy. The staff were great with getting me educated on the three c's! The custom was a gamble because well, your going on a rendering, and it rendered the now wife speechless. She also gets plenty of compliments on it, and I get a lil ego boost each time because she's tells them I designed it (well kinda I sent a few pictures of ideas and they made it happen) and all are impressed. Any way great place for quality GIA certified diamonds at a price real people can afford. So yeah, don't be dim and go with Brilliance!
My fiancé wanted a heart shaped solitaire engagement ring, which is impossible to find in jewelry stores in this part of the country. I went online and vetted three companies that had good reviews and reputations. After many conversations I decided on Brilliance. Best decision I could have made. They were extremely helpful in finding me the perfect diamond and setting, and I know that I received the best value for my money. She loved the ring, and is now my bride. I highly recommend Brilliance.
I ordered both the engagement ring for my fiance and her wedding band from brilliance. She loved them both! I searched so long for a ring that I knew she would like. She wanted an oval stone and a setting that didnt stick way up off her finger. IN stores all I could find were rings way out of my price range. I used Brilliance and got the perfect ring for significantly less then it would have cost me in a retail store. Best part was I chose my setting and my diamond individually and both were perfect. She loves them. They were great to work with, and even rushed the wedding band so it would be here on time for the wedding. They were extraordinary and kept me in the loop the whole time. Very confident recommending this company to others. Thanks!
At first I was skeptical about buying an engagement ring online, but I had a family member recommend me and thought I would give it a try... and I am so glad that I did! Filtering through diamonds was easy and I was able to make it fit my budget. The Sales Reps were extremely helpful and honest in their evaluation of the products. After seeing the low prices, I thought I would compare to local jewelry stores and not one came close to a competitive price. Plus, I was comforted knowing that the stone was GIA certified and appraised. Brilliance ended up giving me a package deal for the stone, setting, and wedding band that I could not refuse. DO NOT pay more for less! Go to Brilliance :)
I had my doubts, but I researched the company and read the reviews, so I took a chance, so happy I did, beautiful ring, beautiful diamond, elite customer service, I swear they have angels working there
Brilliance answered any questions I had and was able to discreetly help me find the perfect diamond for my fiancé. I was skeptical to buy a solitaire diamond online, but the selection was great. I could not have asked more out of them!
A+++ always return phone calls or emails within a day... never tried to make me purchase an item that wasn't in my price range...
I love brilliance and my wedding band. It was so easy to purchase my husband's ring and for him to buy mine. Customer service is fast reliable and easy.
I was able to put my order in and get everything I needed for a more reasonable price than I would at a local jeweler. Very satisfied with what I got.
Had a very sour of the moment idea for an amazing proposal, the only problem was I needed a custom ring and needed it under 4 weeks. Well I contacted brilliance and they had it to me in under 3. A beautiful custom made ring at a value I couldn't have found anywhere else (I looked and no one compares) brilliance has allowed me to have the perfect proposal. I can't say thank you enough. Amazing service, I recommend brilliance to everyone.
Let me start by saying I am an avid online shopper. I have had am amazon account since they day they were in business and I read reviews before I buy almost everything from water, pens and shoe sizes before I commit to a purchase. I am the kind of person that will utilize any intelligence that I can to avoid mishap with my purchase. This is obviously the smartest way to buy anything because it minimizes the majority of this risk and allows to to be comfortable with your purchase before it even hits the door. If you are like me then you must read this review.
I have done an excess amount of online and in store research prior to making my engagement ring purchase. This is something that is a must when purchasing such a high value item, that is not only expensive but is an icon her friends and the world will salivate over.
I went will Brilliance because: Obviously the price. Brilliance is significantly less expensive than any other online diamond shop (yes cheaper than BN!). This was most important to me however, what I discovered next that no online research or forums will tell you is the value and customer service that Brilliance provides is absolutely amazing.
They are a family owned business with an actual store front. They actually see your diamond before they ship it out to you and they have their own Competent STAFF personnel that work on your jewelry. They are skilled trade professionals. If the diamond business had a union these guys would be in it. There is more to Jewelry than just the 4 c's and these guys incorporate that into their work. They have over 30 years in the trade and they pass that kind of craftsmanship down to you. You can call in and talk to COMPETENT customer service and you are actually talking to people who live and work in the USA. They arranged for me to pick up my ring at a secure FedEx location so that I didn't ruin the surprise and I was able to not have to be home to sign for it.
When I got my ring It came in very nice presentable gift box and inside that box I received: The ring inside an smaller high quality ring flip box (the cushioned box the diamond sits in that you flip open to propose), a small cleaning cloth, the certificate (mine was GIA) in a protective laminated covering so that the paper will not age and the IMPORTANT officially embossed appraisal document (you will need this to insure the ring).
They answered all my questions and the look, color, sparkle of the diamond has surpassed what I thought it would be! I can not thank you enough I hope others will get to utilize this kind of craftsmanship!
Superb in every step of the process. From the research aspect of the diamond that I wanted, to finally actually ordering my STUNNING diamond! I had many e-mails to and from Anthony. (Almost a month's worth!) He ALWAYS answered every question VERY promptly. I saw photos and video on my diamond, and received Anthony's expert advice. All of which made me very confident of my purchase. EXCELLENT diamond and EXCELLENT service!
Like anyone else I was very skeptical to give someone 1000s of dollars over the phone, but I couldn't be happier with the choice. Anthony was excellent at fielding every one of my questions and being patient with my skepticism throughout the process. Originally I wished to only purchase the stone through Brilliance, but Anthony explained to me that he could make a copy of any ring I wanted and that he would send me drawings/computer designs for approval before making them. He then found a FedEx location near me to send the ring to so my girlfriend wouldn't open it by accident. Overall I am very happy with how things went and even happier with how the ring turned out. Would definitely recommend to anybody searching for the perfect ring.
Answer: Officially, lab diamonds have the same chemical and physical properties as natural diamonds and exhibit the same fire, sparkle, and brilliance. In fact, lab diamonds are so identical that most expert diamond graders need to use a machine to detect their origin (lab or natural). However, some people claim that they can see a difference, or that lab diamonds have a slightly bluer sparkle to them. Overall, the answer is that they look the same to most people.
Answer: Thanks for your question! Many times the diamonds with the best prices in a given carat and quality range will have fluorescence because, as you mention, it may make the diamond cloudy (though most of the time it does not). Fluorescence affects each diamond differently and we recommend that a gemologist inspect the diamond visually to determine if fluorescence has affected a particular diamond. We would love the opportunity to personally inspect any diamond you are interested in, please call a Diamond & Jewelry Expert at 866-737-0754 with the stock number or email [email protected].
Answer: Glad you found it to be a great resource for you!
Answer: Karen, Thank you for submitting your question. We work by appointment only in our showroom and you can email us at [email protected] to arrange a time.
Answer: Yes we do. We work with PayPal Credit to offer financing and also can tailor a payment plan based on your order as well. Please contact our Sales Team with the specific item(s) you are looking for and we can take it from there.
Answer: Roger thank you for your question. Could we schedule a time to speak over the phone to go over our policies and what you are looking for? What is the best contact number to call?
Answer: Noel I wanted to follow up to make sure you got the diamond and it worked out for you? I personally looked at it before it left our offices and was very impressed with the value and size myself. Thank you
Answer: Noel, thank you for submitting a question and you most likely emailed Erin on her day off. We have confirmed she has sent you an update and if there are any additional questions we can help with please do not hesitate to let us know.
At Brilliance we are all about Better Diamonds, Lower Prices. Discover a better way to buy diamonds, design a unique ring or create that perfect jewelry gift.

