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Why Unified® is the industry-leading dropshipping platform built for modern entrepreneurs. It delivers instant, ready-to-sell stores stocked with household-name brands—allowing sellers to plug directly into existing shopper demand without the risk or upfront inventory costs.
Simply connect an Amazon® or Walmart® account, or take over a store with existing sales history, and the Why Unified® Platform runs the store on autopilot—from shipping and returns to customer support.
Recognized as the #1 Dropshipping Platform by USA Today, Why Unified® was ranked No. 35 on the 2024 Inc. 5000 and named one of Inc. Magazine’s “Best Places to Work”. Today, more than 20,000 users trust Why Unified® worldwide.
Why Unified has a rating of 3.5 stars from 290 reviews, indicating that most customers are generally satisfied with their purchases. Reviewers satisfied with Why Unified most frequently mention social media, account manager and customer service. Why Unified ranks 8th among Ecommerce Tools sites.
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I signed up recently and my store is still getting setup. Excited to say the least, and will update this review as things move long. So far, I have nothing good or bad to say. The team and rep working with me has been communicative and helpful and everything is on time so far.
I own a local pizza business and wanted to get into the online word. Much different! In my business, I have 2 employees and I have to constantly manage inventory, staff, and operations. With my beauty store, Why Unified handles everything for me. I check my dashboard daily, and I see consistent sales. People always buy beauty products, just like they always come back for their favorite pizza. If you want a business that keeps customers coming back, just like a great restaurant, a beauty store is the way to go.
I've had my own store for 3 years when I joined whyunified.
Certainly I had experience running my store and had different suppliers but the issue with these other suppliers was that they could not provide any invoices for the products that they were providing so I had some issues with my seller account and got suspended for FBM. Started looking for other alternatives when I found whyunified on my facebook feed.
I booked a call because I saw they offered access to brand-named products and include the licensing, invoices, etc. They also said they offered a guarantee so that's what made me sign up.
First 3 months I only made $1,300 in sales but I have to admit I didn't follow their plan, I chose my own products, set up the pricing too low, I had years of experience so I just followed my "instinct". Spoiler alert: It DID NOT work my way. I contacted them asking for help and I was upset to be honest, at the moment I was blaming them for the lack of sales.
I appreciate that they were nice enough to create a strategy to improve performance but I had to agree to follow their guidance. Just after a few tweaks and small changes in terms of pricing, advertising, buy box my store completely took off and my sales increased slowly but I could notice the difference.
My advice for anyone that's interested is, make sure you let them help you even if you have experience, otherwise you will not get a good outcome. Buy Box and Amazon Ads are great to vamp-up the sales too. Without it, the process is slow.
I signed up 2 months ago and only made $2800 in sales, not sure if i should be worried or not. I thought that it would be faster. I hope this improves with time. They said this is because i have a new seller account. Feeling a bit nervous but the service has been good, and i got my first deposit.
I have some other businesses but i'm new to this franchise store thing. I'm just getting started, but the process has been smooth so far.
The first webinar i had with them was pretty informative but i was a little skeptical with all of the scammers out there and this sounds too good to be true. I sent hundreds of questions back and forth to the sales rep and he answered them all nicely, and sent all of the documentation i asked for. My attorney reviewed everything and gave me a greenlight. I finally signed up and the onboarding process and setting up the store took around 3 weeks.
My store has been up and running for 2 weeks now and i had a few sales but is looking good. I will probably update my review in a few months.
When I signed up, I thought I'd see sales immediately, but it took some time for things to gain traction, and I wasn't sure if it was actually going to work. For a while, I felt uneasy and almost as if I got scammed because my Amazon account got deactivated but it was just because I didn't login for 30 days and it went inactive. Huge panic attack there.
Then, after a few weeks, the orders started coming in. I was concerned about payouts because I did not get them for about two months and a balance of $8,400 was sitting in Amazon. Turns out that it was just a reserve since my account was new.
Would I recommend it? Yes, if you're patient. If you expect overnight success, this isn't for you. But if you can wait it out, it delivers.
My first experience with Why Unified was a mix of excitement and stress. Excited because I finally had a store running without me doing much, stressed because I didn't fully understand how long it would take to scale. My first few months my sales were up and down, not really stable at all. I felt like I was being strung along but six months in, I'm making about $9,000 a month and it works really damn well. I went with Walmart and added the "Plus" version of Walmart later on. I used my last money that I saved over the last year on this, and honestly, it was a gamble for me but here I am writing a positive comment. Glad I am not one of the negative ones. I don't know what they did, but it sounds like it went very wrong for them. Not for me!
I had zero experience with selling online, other than starting my Etsy store last year which really did not do anything for me other than give me hope and my dropshipping store that I paid someone $500 to build for me (went no where).
At first, it was overwhelming with Why Unified. I kept logging into my account thinking I needed to do something, but the reality is, they were doing everything behind the scenes. I select the brands I prefer to sell, set promotions, pricing and things like that. It took about a month before I saw my first big jump in sales.I had no idea what I was doing at first, but they walked me through what to expect and how to track my performance. I am looking forward to adding Walmart next month. I am waiting for Amazon to pay for itself first which should be around that time. Very excited, but also nervous.
WhyUnified was an interesting experience for me. I went with the personal care store with amazon and walmart.
The good: Their automation works. Once my store was set up (which took about 8 days), orders were processed without me having to do anything manually. I didn't have to chase suppliers or handle shipping, which was a big relief. I liked how I did not have to pay up front of products and only as they sold. When I shopped around, every other place wanted a $50K up front investment for products which I thought was crazy.
The bad: If you're expecting to just sign up and immediately make thousands, it's not that simple. Sales ramp up over time, and you need to keep an eye on how products are performing. I had a week where orders slowed down, and I reached out to support. Mike explained how marketplace algorithms fluctuate, and within a few weeks, things picked back up. It's not a magic bullet, but it does work if you understand how it all works.
I made my money back in two months. Originally, they said it would be a month. Not complaining because there is no other investment that will make your money back that fast anyhow.
If things keep up at this pace, it will be a worthwhile investment for sure.
My store was up and running fast, but I felt disconnected from the process. Sales didn't start immediately, and I wasn't sure what was happening in the background always. Support helped, but communication could be better. Now that orders are happening, it's running fine, but I expected to be more involved.
Very disappointed in the service I have been provided. Marketing team doesn't give real updates just checks a box. I am 7mo in and I have sold 20 units of a product. They haven't brought in more products. I now have 2 "products" but in reality it is one because they wont restock the other and both have been inactive for over a month. I have asked to talk to someone higher up and they will not provide that information. I haven't been able to access the dashboard for over 4 months, but they "keep looking into it." I have no idea what is even going on in my account besides looking at my Amazon dashboard. I paid for the highest one so I should have made up the money I spent by 3 mo time and that is definitely not happening. Don't waste your money!
6.5 months with no ROI on a quoted revenue of $378K, then in 3 months quoted $7-10k per month with only $224 total dollars in 6.5 months. Deplorable results and failed customer service resolution.
They are holding my monies hostage placing me in a deficit
I signed up with this company in December 2023. I am a seasoned Amazon seller with over $5 million in annual sales. I was looking for a company like this that dropshipped name-brand products to enhance my existing business. All through 2024, I got promises of more product once certain "rating" scores were met. For my $15k investment, I got $3k of sales. Their guarantee "We make a simple promise: If we don't meet our projected sales by the end of your term, we'll give you a full refund for the applicable channels that did not meet the goal. It's as easy as that—no complicated terms or hidden clauses, as long as you're letting the platform function as designed." I have yet to receive my refund after I filled out the appropriate form. Kevin O'Leary should be ashamed to lend his name to this scam outfit.
I HAVE BEEN WITH THEM A YEAR AND REQUESTING REFUND AND WAS DENIED ONCE. EVEN THOUGH THE SALES WERE LESS THAN WHAT THEY PROMISED. 300K IN SALES. I ACTUALLY GOT 1000 IN SALES AND PAID AN EXTRA 5K FOR BOX AND AMAZON ADS. NOTHING. MY ACCOUNT WAS FLAGGED FROM AMAZON SHUT DOWN AND THEY WILL NOT OFFER ME A REFUND.
THIS COMPANY IS A COMPLETE FRAUD.
They promise a lot but dont deliver. Got a store a year ago and it made zero sales, cancelled my subscription but did finally get my refund luckily :)
This company is a scam. The positive reviews on here are fake. Search Facebook and Reddit, you'll find hundreds of people who have lost their entire savings. The CEO * is being investigated by the Pinellas County Florida District Attorney's office. I've spoken with three attorneys about a class action lawsuit, but all determined the company had no funds for a settlement. They are broke. Not to mention Dropshipping on Amazon is against Amazon's terms of service. When Amazon finds out WhyUnified is running your account, they will permanently ban your account from Amazon. They will add a few listings to your account, but will price your items so high you'll never sell them. They will threaten you with lawsuits if you leave bad reviews. The advertisements you see from Kevin O'Leary from Shark Tank were paid for through Cameo and weren't supposed to be used for marketing. Cameo has sent countless cease and desist letters to stop running these ads with Kevin O'Leary and they continue to. The fancy cars you see the CEO * drive are rented. The private jet you see him in, never leaves the tarmac when he's in it. He just pays to use it on the ground for photo shoots. The news interviews you see are fake news channels with paid actors for "journalists". There are accusations the products he does sell are counterfeit. There are zero photos online of any warehouses storing products. That is red flag number one, they don't have a warehouse and claim to be #1 in drop shipping. They will tell you to wait out your annual term, and when you request for a refund at the end, they won't pay you. * is as corrupt as they come. This is his third failed Amazon business after his first two got shut down. Preying on innocent working class people. Search "WhyUnified Scam" on Facebook and you'll find groups with all the victims.
*Personal information redacted by admin
Stay away from them, they definitely don't back up their sales talks, completely misleading sales practices. And you don't own your business, they won't do anything you ask. You can do nothing, they will use your money without your opinion mattering, you have no say in products or inventory. Please stay away I lost over 20k
I would rate this experience with negative stars if possible. There has been a complete lack of fulfillment on the promises made, resulting in no earnings. Furthermore, obtaining any form of response from anyone involved has proven to be extremely challenging.
I've been on the dropship plus plan for over three months now, I've spent over $3k in facebook ads for only $40 in revenue! They continue to make claims but rarely follow through and I often wait several days in between emails. The site has been full of bugs and the facebook ads are subpar and haven't changed since launch. I had really high hopes for this company but it's been a huge flop so far. They gave me one product to sell on Amazon and I got a few sales then they sent out the wrong product and I got a 1 star review on my profile so now my account is at risk of being deactivated. I'm still a customer and I hope they can turn things around soon. If I have a better experience, I will update my review.
I am writing to express my deep dissatisfaction and disappointment with the services provided by Why Unified Business. I recently made a substantial payment for two plans, specifically the Dropship Plus and the Amazon Prime Add-On, with the explicit expectation of receiving branded products for my FBA Seller Central account.
Despite dedicating a considerable amount of time and resources, approximately five long months, I have witnessed no tangible progress or results whatsoever. My repeated inquiries regarding the situation have been met with empty promises, claiming that all issues would be resolved within a mere two business days.
The current circumstances are not only completely unacceptable but also demonstrate a lack of professionalism and integrity on the part of Why Unified Business.
I sincerely hope that you will understand the gravity of the situation. I expect a prompt response to this complaint, keeping me informed of any progress, updates, or resolutions to rectify the substantial failures and disappointments I have experienced thus far.
Why Unified lack of accountability and poor performance have left me highly dissatisfied with the services provided by Why Unified Business.
Answer: They are a legitimate company but the results are extremely poor. We've spent around $8,500 total including ad spend and their drop-shipping service. We've only generated $500 worth of profit. I would stay away
Answer: They're really quick. My account manager was always there via live chat and email anytime I needed him.
Answer: They are extremely quick to reply but you will always get canned automated marketing answers. Nothing will be unique to your account
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