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BidFire

3.0

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BidFire Reviews Summary

The company operates in a competitive penny auction space, attracting mixed reviews from customers. Positive sentiments highlight the excitement of the bidding process and the potential for significant savings on various products, with some users reporting successful wins. However, a substantial number of reviews express concerns about the business model, likening it to gambling, with accusations of misleading practices and potential insider bidding. While customer service is generally described as responsive, the overarching sentiment suggests skepticism regarding the fairness and transparency of the auctions, indicating a need for clearer communication and improved trust-building measures.

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Illinois
1 review
2 helpful votes
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Brilliant business Model
February 22, 2010

Brilliant business Model. 20 to 1 gain on each dollar bid. Also, people think they "have a chance" to win stuff drastically under retail. There's a chance, but it's a small one. To win, you have to be lucky, end of story. You can have a great strategy, i. E. wait till a few people have bid over 100 times so it's less likely they will be able to financially keep bidding, and then go in with 100 or 200 bids. But, new people can always jump in, bid 5 time after you've bid 200, and you give cut your losses and give up. The winners who make out well bid on small ticket items that few people bid on, or those who bid hundreds on times on big ticket items and get lucky enough that another big bidder doesn't join them near the end of their threshold. Have fun, but don't try to use bidfire to make profits...

Date of experience: February 22, 2010
New York
1 review
3 helpful votes
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First let me start by saying I have won a ton of stuff at Bidfire.com, however it is so obvious they are cheating it makes you laugh. I won several very large items right off the bat, and was way ahead (way ahead!). I think that is to hook you to keep you bidding in the future. Now I know (to late and now behind overall)! I lost a ton of money until I figured out they for sure use fake bidders. Just to name a couple they are rsteelkid, thering, etc. The way you can tell is they never bid until it hits loading like 4 times then it bids just to keep it going. If it was anyone else the auction would have ended if they bid that late and no one else bids (this takes longer if say 2 or 3 people bid last second). I know this as I have won lots of auctions and when you win it is between the 3rd and 4th loading if no one bids. Now what I do is I pay attention to this and do not bid while their fake bidders are bidding. I wait and let others bid and just watch. What you are looking for is when it counts down to loading you cross your fingers someone else will bid last second, and then you do not see the fake bidder anymore such as rsteelkid, thering, or whoever is the fake bidder. Now you know bidfire.com is not fake bidding, and it is time for you to start bidding like crazy. Unfortunetly, this is hard to do and often ends up with thering or whoever the false bidder is winning as people give up and then the bot (or whatever you want to call it) wins as no one overbids it, because they know they would just be throwing their money away. Trust me this comes from lots of experience. You can be a big winner no doubt, but it is hard and you will lose a ton of money trying if you are not lucky, but without a doubt they are cheating.

Date of experience: February 22, 2010
Pennsylvania
1 review
2 helpful votes
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Alot of you are saying this is a scam site. Find one person that won and hasn't received or isn't happy with what they won. I personally have won an Amazon Kindle for a fraction of its price, among other things. It's kind of like BINGO, yes you pay to play and someone IS going to win. There is some skill as well as some luck involved, but if you keep at it you will probably get what you're after. I did! Thanks to Bid fire. (Kenny)

Date of experience: February 20, 2010
Colorado
1 review
2 helpful votes
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I won a Playstation 3 around Christmas time. I think to do well on this site takes: 1) patience 2) knowing when to stop (knowing your limits) 3) luck. I knew I was willing to spend a certain amount for it, bids and winning price, and made sure I understood that there is a certain amount of gambling to it. If you know what you're getting into, it is possible to win. I am very happy with my "win".

Date of experience: February 20, 2010
Texas
1 review
1 helpful vote
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I have heard about this site from my friend, and decided to try it out. I bought $100 worth of bids and didn't how what to bid on and also wanted to watch it for a while so i get the idea of when i should start bidding, finally i was looking at this $50 amazon gift card was at $14, and bidders weren't as consistence as earlier so i gave it a try, so i won the $50 gift card with ONE bid. Later got my gift card through e-mail in 2 days. So this is not a scam, and plus there are sooo many items that they lose money on.

Date of experience: February 19, 2010
Texas
2 reviews
2 helpful votes
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SCAM SCAM SCAM The most overused words on the internet. According to the negative reviewers, Michael Dell should be labeled a scammer. He builds a computer for $200 and sells it for $500! Why is that not a scam? Here's the deal, every bid on Bidfire raises the auction 5 cents so they break even on a $20 item when bidding reaches $1. (bids cost $1 each) Capitalism at it's finest. Wish I had thought of it. Genious. If you go into Bidfire with the realization that the real cost to you is the cost of the item plus your bid cost you can figure out when to bid or when to move on. I have bought $250 worth of bids and have won a Wii system for $49 and a ASUS Netbook For $1.70 That's $500 worth of stuff for my investment of $300. Not too bad. I received the netbook yesterday and the wii is on it's way. There are agressive bidders who try to run you off by immediately bidding after you, and those who wait til the last second to make a bid. (at the end of the auction time each bid adds 40 seconds to the auction time) Takes some patience but deals are to be had and it's fun and legit... vaughantx. Look up my winning bid for the netbook here: http://bidfire.com/auctions/1829

Date of experience: February 19, 2010
California
1 review
3 helpful votes
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I have won, once
February 19, 2010

I have won, once. It is tough to win. It can be expensive to win. But BidFire and similar sites act more like live auctions in one way than does eBay. Go to Sotheby's for the real auction experience. The timer on BidFire is the equivalent of the "going once, going twice" warning of the auctioneer. In terms of not having a fixed end time, BidFire is definitely an auction site in a truer sense than is eBay. To characterize these as gambling sites because the auction continues after each bidder raises the price is to mistake the model at eBay for an auction. EBay has a fixed end time which many people now associate with an eBay "auction".

It is the revenue model of selling bids which is not consistent with live auctions. Live auctions charge an auction premium which is where the house makes its money. In my opinion, charging for the bids themselves makes BidFire more like a dollar slot machine than an auction.

I won an iPod Touch which was exactly as advertised and arrived promptly from Amazon. I purchased approximately 150 bids and paid approximately $100 for the item. So a $400 iPod Touch cost me $250 all in. I did not go back to BidFire because:
1) I was primarily there to experiment with their model as a consultant to a potential competitor.
2) There is some seemingly irrational behavior among bidders partially related to loss mitigation which is a defect in the BidFire model.
3) Bids are expensive and do not count toward a purchase of the product. At least one other site credits the cost of one's bids toward the purchase of the product during the auction which eliminates the "loss mitigation" mentality that sometimes compels bidders above the outright purchase price on BidFire. For example, on a competitor's site if you spend $350 on bids for a $399 product you can click a button before the auction ends to buy it now for $49. After buying the product one is no longer allowed to continue bidding in that auction but the other bidders are left in exactly the same position they were in. This is a much needed enhancement on BidFire.
4) Rarely during the period when I was experimenting with BidFire was there a glitch as reported in another review. I did see what I thought was a glitch that appeared to result in a different bidder than I expected winning the auction. I later determined the "glitch" was actually a network lag external to the BidFire site.
5) At a nickel increment per bid, BidFire is raking in $20 per $1 of product price. In many instances I saw BidFire collecting multiples of over ten times the cost of a product, e.g. $700 for a $500 gift card translates into $7000 paid by BidFire bidders just for bids plus $700 paid by the winning bidder for a $500 gift card, over a 15x multiple. In the instance of the auction I won, BidFire collected approximately $1,000 for bids plus my $100 for a total of $1100 for a $399 iPod Touch.

Date of experience: February 19, 2010
Virginia
1 review
2 helpful votes
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I am going to disagree with all the negative comments. This is NOT a scam site. I have won 2 awesome items at fantastic prices. One being a new Kindle DX. I won the item for $6.80, bought $20 in bids (20 bids each is a dollar) and paid 9.99 for shipping so my $489 kindle cost me $36.79. That's a great deal! I have also won a new I pod touch 64 gb for 1.65, another great deal (with bids and shipping spent $22.65) Sure I have bid on other items and won nothing but that is the rules of the auction.No one HAS to bid or buy more bids. Sounds like a lot of these complaints are from people who are disgruntled at having not won anything. For me... I will be going back to bidfire for more.

Date of experience: February 19, 2010
Massachusetts
1 review
1 helpful vote
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BidFire is the real deal!
February 19, 2010

BidFire is the real deal! I have won 2 auctions and received the goods in less than 2 weeks... I couldn't be happier with BidFire or the speed of delivery! BRL

Date of experience: February 18, 2010
California
1 review
3 helpful votes
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My girlfriend told me about this site and I honestly thought she was lying through her teeth. She had won a Wii system for. 80 cents and I said it was a hoax, there was no way they were going to give it to her and lose out on that much money. But a week later she got it, so I had to try this site. I instantly saw that major items were always watched, so it took me a while but I finally started to win some items, and in the mail they came from Amazon. This site is awesome. Of course I know I'm not always in a win win situation, considering how much I put in and the value of what I've won, I'm up quite a bit. GREAT SITE!

Date of experience: February 18, 2010
New Jersey
1 review
1 helpful vote
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I've won a 64GB iPod Touch from Bidfire, the site is legit, I have friends who have won too. I have lost a lot too but that is a part of gambling.

Date of experience: February 18, 2010
Illinois
1 review
1 helpful vote
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Pretty cool website with lots of cool electronics auctioned off daily. I tried it out by buying a $100 bid package and ended up winning an auction on a $399 (retail price) iPod Touch 64GB which included a 50 bid package. My final bid was $51.56. Even though I used up all the original 115 bids plus the 50 free bids later and spent $151.56, I did end up with a really nice iPod that would have cost me $400. This is gaming in every sense, so you won't always win, but it's really cool when you do.

Date of experience: February 17, 2010
Florida
1 review
1 helpful vote
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I think the site is a brilliant idea. You buy your bids then its a chess game who can plan their bids right. Sure you take the chance you might not win but if you do what have you spent 0.95$ for a brand new xbox 360 game plus 5 bids for a total of 5.95 plus 4.99 for shipping a total of 10.94$ for a 60.00$ game. You have to try it, it's a lot of fun.

Date of experience: February 17, 2010
Illinois
1 review
4 helpful votes
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BidFire is a legitimate GAMBLING site. It is a scam only if you consider gambling to be a scam. Therefore,
1) don't bid if you have a gambling problem,
2) don't spend money you can't afford to lose,
3) don't spend time you don't have, and
4) if you can't stop bidding, seek help.

I know it's legitimate, because I have won and received 4 $100 and 1 $50 Amazon gift certificates, 100 bids, and a Kindle DX. I don't believe there are shills, because I won the Kindle DX for $5.10 and maybe 7 bids (a complete shock). I spent a total of $672.89 for $939 in value ($266.11 gain). Unfortunately, I then spent $800 for *******@Elle T.- I thought you were talking about my auction until I saw the date, 2 months before mine. I too spent $700 (and over 14 hours!) bidding on a $500 item (Amazon gift certificate). Why would anyone spend $700 to get $500? Let me explain the psychology. If you can win the item with $400 in bids or less, you come out a little ahead ($400 in bids means the item is at least $46, usually up to double, depending on how many other bidders there are). Once you've exhausted your $400, you realize, "I spent $400 and have nothing to show for it. If I spend another $100 and win, I'll have lost only $100 instead of $400." At that point, the auction goes from being about winning to being about losing less.

Of course, when that $100 is gone, you think, "If I spend another $100 and win, I'll have lost only $200 instead of $500." Depending on how much the other bidder has spent, the auction becomes a game of chicken of who will spend the most money to lose less than the other guy. This keeps going until you would have been better off losing $400 than *risking losing $800* to lose $400. The horrific thought of spending $800 and still losing or, even worse, spending over $1,300 and "winning" is what caused me to finally quit. Another completely demoralizing thought is that at any point, some fresh bidder can come in and take it all away from both exhausted bidders at the last second. And that's exactly what happened. Both of us gave up, and someone who spent less than $100 came in and won.

Date of experience: February 17, 2010
Arizona
1 review
1 helpful vote
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I know a lot of people think this website isn't for real. I know, I was one of them! My son won a 64gb Touch iPod and Noise cancelling headphones, and called and told me all about Bidfire. I couldn't believe it. I told him I would be a believer if and when the items actually came. Four days later, there they were. Brand new! Now, I love the website. I can't say that I have been as lucky, however I did win a movie. I am fascinated by just watching all the action.

Date of experience: February 17, 2010
Massachusetts
1 review
1 helpful vote
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I was skeptical but thought I would give it a try. I took the free bids and ended up buying $125 worth in addition. My husband wanted the PS3... I tried out an auction for a Kindle while I was waiting and actually won one for $14 and some change. I did not really think it would arrive in the mail but was pleasantly surprised when it did! I used the rest and lost on the PS3. I have to quit while ahead so I would not looses anymore BUT it is not a scam and you can get great things for reasonable costs. Just set yourself a limit and do not begrudge the owners of the site for making money. I wish I had thought of it. LOL

Date of experience: February 17, 2010
Virginia
1 review
2 helpful votes
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It is tough to win
February 17, 2010

It is tough to win. The site is more gambling but is legit. I have won several items mainly smaller items DVDs, flash drive but I havn't tried for the bigger items because I'm trying not to spent much... yet.

Date of experience: February 17, 2010
Minnesota
1 review
2 helpful votes
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I have won number of items from bidfire and i believe it is a pretty kool site. If you are up for staking ur money for something better then u shud be in this site but if u wish to think u will always win and complain if u don't then u shud betta not be here because this site is just like a casino where u can win anything with almost losing nothing but sometimes when u r out of ur luck u might lose also... I dunt think this a fake site cuz i recieved all the items that i won!

Date of experience: February 17, 2010
Michigan
2 reviews
3 helpful votes
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I watched this site for a while trying to figure out if it was for real. When I decided that it may be just a chance but worth a few bucks for a try. Timing, watching and a little luck of when to jump in (like any auction) plays a part but on the first auction that I bid on it took 4 bids to win a $500 Kindle DX for $28.15... and the 4 bids of course. Then I still had a question of whether I would actually receive the Kindle but sure enough it arrived in less than two weeks. I'm jci34 and yes, Bidfire works great!

Date of experience: February 17, 2010
New York
1 review
2 helpful votes
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I skeptical about the site as many are, but I figured why not try it, I won on it and received my winnings today. For the people who say that they see the same bidders on it spending more than its worth, think of all the poeple that sit in casinos dumping money into gambling, once they get started and have the investment into they want to win their money back and not give up, exactly whats happening on Bidfire. The pepole not only have the comfort of being home but can just keep going back to their credit card to reload. The site is real just be senseable when bidding, and when you do win you will see.

Date of experience: February 17, 2010