“User Generated Content”

4 posts
by SmartCustomer

Reviews + Real People = Sales: How UGC Converts Gen Z Shoppers

Remember the days when teenagers meticulously researched products in glossy magazines before heading to the mall? Maybe you…

May 3, 2024
6 min read
by SmartCustomer

TikTok Wants Everything Shoppable – What Could This Mean for Your Brand?

Social media and advertising seem to go hand-in-hand these days. When’s the last time you scrolled your feed…

July 11, 2025
7 min read
by SmartCustomer

User-Generated Content, Defined: Why UGC Is So Important

Looking to up your marketing strategy? Consider having your customers do the work for you. Unlike traditional brand-created…

June 23, 2023
7 min read
by SmartCustomer

The Business Guide To Video Reviews

How do you make your brand stand out in a crowded market? By leveraging your online reviews. They…

May 19, 2023
4 min read

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