“Digital Marketing”

10 posts
by SmartCustomer

Reviews + Real People = Sales: How UGC Converts Gen Z Shoppers

Remember the days when teenagers meticulously researched products in glossy magazines before heading to the mall? Maybe you…

May 3, 2024
6 min read
by SmartCustomer

TikTok Wants Everything Shoppable – What Could This Mean for Your Brand?

Social media and advertising seem to go hand-in-hand these days. When’s the last time you scrolled your feed…

July 11, 2025
7 min read
by SmartCustomer

5 Ways Reviews Help With SEO

In today’s digitally driven world, where the internet is the go-to platform for research and decision-making, customer reviews…

December 8, 2023
3 min read
by SmartCustomer

User-Generated Content, Defined: Why UGC Is So Important

Looking to up your marketing strategy? Consider having your customers do the work for you. Unlike traditional brand-created…

June 23, 2023
7 min read
by SmartCustomer

A Business Owner’s 2023 Guide to Google Ads

Digital marketing is a non-negotiable for businesses in the 21st century. 90% of Americans are already on the…

February 16, 2023
7 min read
by SmartCustomer

Why Name, Address, Phone Number (NAP) Consistency is Crucial

Whenever you are marketing your business, consistency is crucial. Using consistent branding and marketing helps create an overall…

February 9, 2023
6 min read

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