“Review Guidelines”

The Beginning of a New Chapter The Federal Trade Commission (FTC) has drawn a line in the sand…

Ever felt the pull of a quick reputation fix through a sprinkle of artificial praise? We’ve all been…

Here’s how our SmartCustomer for Business platform helps businesses continue to leverage authentic reviews in compliance with the latest FTC…

The internet has revolutionized how buyers find and choose everything from restaurants to doctors to electronics. And customer…

Customer reviews are incredibly important. Consumers are willing to spend 31% more on a business with excellent reviews.…

Customer reviews are an extremely important — and influential — method of building trust with potential customers. 98%…