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4 posts
by SmartCustomer

How Reviews Guide Customers Through the 5 Stages of Purchase Decision-Making

The scene: A typical workday morning. You’re at your desk, coffee in hand, sifting through your overflowing inbox.…

November 17, 2023
8 min read
by SmartCustomer

5 Ways to Embrace Online Reviews — Good or Bad — and Win New Customers

With an astonishing 93 percent of consumers now impacted by reviews when making a purchasing decision, businesses are increasingly relying…

March 22, 2022
4 min read
by SmartCustomer

7 Things eCommerce Sites Should Do to Maintain a Good Reputation

This post originally appeared in Multichannel Merchant. While good online reputation management is important for all businesses, it is particularly critical…

November 10, 2015
5 min read
by SmartCustomer

5 Reasons Why Your Business Needs Thousands of Reviews

It may seem obvious that having a few good 5-star reviews on a review site is a good…

November 9, 2015
3 min read

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